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eSpeakers: The B2B Marketplace Playbook
How a 46-person team built a $7.5M business connecting speakers and events
eSpeakers is a B2B marketplace solving the inefficient discovery process in the professional speaking industry. With 46 employees generating $7.5M in revenue, they've built a sustainable business by connecting organizers with speakers through a platform that handles booking, payments, and logistics.
"The real moat isn't the tech stack—it's the network effects of a curated marketplace where both supply (speakers) and demand (organizers) are high-value transactions."
Marketplace Dynamics
The traffic split tells a critical story: 46% direct traffic vs 42% organic. This indicates strong brand recall and repeat usage, essential for marketplace businesses. Organizers come back because they found value; speakers stay because bookings happen. The 27.8K monthly visits are likely highly qualified, converting at premium B2B rates.
Dual-Sided Strategy
eSpeakers operates on classic two-sided marketplace mechanics. Their keyword strategy reveals the playbook: branded terms like 'espeakers marketplace' plus specific speaker names (Paul Stalker, Ross Bennett) show they're capturing both branded search and long-tail speaker discovery. The 250 monthly searches for 'paulstalker' suggests individual speakers drive their own traffic to the platform.
The tech stack (jQuery, Tailwind, WooCommerce) suggests a pragmatic approach—leveraging proven tools rather than over-engineering. This aligns with their lean 46-person team generating $7.5M. The presence of WooCommerce indicates they may handle transactions directly, keeping margins healthy.
- Direct traffic dominance (46%) signals strong marketplace stickiness
- Individual speaker brands fuel organic discovery (250+ monthly searches for specific speakers)
- Lean team structure: 46 employees for $7.5M revenue = ~$163K revenue per employee
- Tech pragmatism over bleeding-edge: WooCommerce + jQuery vs. custom rebuilds
The Quiet Marketplace Win
eSpeakers proves that focused B2B marketplaces can thrive without unicorn scale—by owning a specific workflow and letting network effects compound over time.
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Hire a Professional Speaker – eSpeakers
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About espeakers.com
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Technology Stack
espeakers.com uses 19 technologies across their website including Font Awesome, Laravel, PHP, and more.
Fonts
Font Awesome
Backend Frameworks
Laravel
Programming Languages
PHP
CMS
Squarespace, Webflow, WordPress
E-commerce & Payments
OpenCart, Shopware, Magento, WooCommerce
Performance
Lazy Loading, Priority Hints
Traffic & Audience
espeakers.com receives approximately 27.8K monthly visitors and ranks #891,647 globally. The website has a bounce rate of 44% with visitors viewing an average of 3.1 pages per visit. Users spend an average of 1:52 on the site.
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