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Exec: The AI OS for High-Stakes Conversations
How a $20M company is turning voice training into the new operating system for elite teams
In a world where 90% of leadership communication fails to land, Exec is building the operating system for high-performance teams. They're not just training speakers—they're engineering consistency in the most critical conversations where millions are on the line.
"They're not selling training software—they're selling the ability to close the deal, win the room, and scale leadership impact without scaling headcount."
The Silent Traffic Advantage
With 52% direct traffic and only 33% from organic search, Exec has achieved something rare: a B2B SaaS business where customers come back without being prompted. This isn't viral growth—it's dependency. When your tool becomes the difference between winning and losing a $2M enterprise deal, you don't Google alternatives. You go straight to exec.com.
The Hyperbound Paradox
Here's the irony: Exec's #1 organic keyword is 'hyperbound' with 13K monthly searches. They're ranking for a competitor's brand name. This tells us two things: the market is fragmented, and Exec is winning by being the default answer when people search for the alternative. It's a classic land-and-expand strategy—capture the curious, convert the committed.
The company's leadership team reveals their playbook. Sean Linehan (CEO) and Nick deWilde (CCO) aren't building another LMS. They're building a performance layer that sits between high-stakes moments and human execution. With Sabrina Artigas running operations and Hursh Narain driving GTM, they've scaled to nearly 100 employees without a traditional funding announcement—suggesting profitability or strategic backing that doesn't require public valuation.
- Voice-based AI training (not video): Focuses on the medium where enterprise decisions are actually made
- 98 employees, $19.7M revenue: ~$200K ARR per employee—exceptional efficiency for a training platform
- 52% direct traffic: Indicates strong brand recall and repeat usage in high-stakes scenarios
- Ranked for 'hyperbound': Capturing competitor's search volume while building category leadership
The Real Product Is Decision Confidence
Exec isn't selling training—they're selling the certainty that when the stakes are highest, your team will perform. At $19.7M in revenue with 98 employees, they've proven that high-performance communication is a product category worth billions. The question isn't whether this market exists. It's whether Exec will own it before incumbents wake up.
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Exec – AI-Powered Training for High-Performance Teams
Turn high-stakes conversations into consistent wins with realistic voice-based AI training.
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About exec.com
Turn high-stakes conversations into consistent wins with realistic voice-based AI training.
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exec.com uses 19 technologies across their website including Adobe Fonts, Google Fonts, Sentry, Amazon Web Services, Cloudflare, and more.
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Adobe Fonts, Google Fonts
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exec.com receives approximately 26.7K monthly visitors and ranks #1,094,989 globally. The website has a bounce rate of 46% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:22 on the site.
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