experient-inc.com
experient-inc.com
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Experient Inc: The B2B Travel Giant You've Never Heard Of
A $66M powerhouse quietly managing corporate mobility, powered by 295 people
In the shadow of flashy travel tech startups sits Experient Inc., a $66.5M B2B travel and events giant that moves 295 employees and zero public traffic. While consumer travel apps fight for headlines, this enterprise machine quietly powers corporate mobility, meetings, and incentives for Fortune 500s.
"Experient isn't selling travel to consumers—it's selling operational certainty to enterprises. The absence of traffic is the product."
The Invisible Infrastructure
Experient operates as a B2B2C layer, managing complex travel logistics for corporate clients. With 295 employees generating $66.5M in revenue, that's approximately $225K in revenue per employee—a lean operation for a services business. The zero public traffic isn't a failure; it's proof of their enterprise-only model. They don't need a public-facing website because their clients book through private portals and managed services.
The Enterprise Travel Paradox
Here's the counterintuitive truth: Experient's success is measured by what you don't see. No public traffic means no marketing spend on SEO, no consumer acquisition costs, and no brand awareness campaigns. Instead, they win through relationships, RFPs, and procurement processes that happen entirely offline. Their 'growth story' is invisible to web analytics but visible in their steady $66.5M revenue base.
The leadership team reveals the company's DNA. Aaron Dorsey (VP, Product Management at Maritz Global Events) and Andy Smith (Managing VP - ESN & Supplier Relations) sit at the intersection of product and partnerships. Jackie Richards (Enterprise VP, People and Development) and travel directors Sophie Smith and Katie Knott suggest a structure built around specialized service delivery rather than scalable tech. This isn't a platform—it's a people-powered service machine.
- Enterprise-only model: No consumer-facing products means zero web traffic
- High-touch service: 295 employees for $66.5M revenue suggests bespoke client management
- Maritz connection: Leadership ties to Maritz Global Events indicate corporate parent or strategic partnership
- No tech stack detected: Pure services play, not a software company
- Revenue concentration: Likely 5-10 major enterprise clients driving the bulk of $66.5M
The Quiet Giant in B2B Travel
While startups chase scale through software, Experient proves that in enterprise services, relationships still beat algorithms. Their $66.5M revenue with zero web presence is a masterclass in selling to businesses, not consumers.
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