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FieldAssist: The Silent CPG Powerhouse
How an AI-driven sales stack quietly scaled to $68M+ revenue serving 700+ brands
While SaaS giants chase the spotlight, FieldAssist built a $68.8M revenue engine by solving the dirtiest problem in CPG: field sales chaos. They don't just track reps—they predict where the next sale happens.
"They aren't selling software—they're selling the certainty that your field team actually knows where to go next."
The Unsexy Billion-Dollar Problem
FieldAssist targets the most overlooked layer of CPG operations: the 3 million field sales reps managing millions of retail outlets. Their secret? They obsess over the last mile where Excel sheets still rule. While competitors build pretty dashboards, FieldAssist automates the entire SFA-DMS loop, turning chaotic field data into predictive routes. The 47% direct traffic proves CPG giants aren't finding them on Google—they're being referred by CFOs who finally saw ROI.
Growth Without the Hype
With only 16,747 monthly visits but $68.8M in revenue, FieldAssist operates at a 4.1x revenue-to-visit ratio that would make most SaaS founders weep. They don't play the content marketing game—'fieldassist' gets just 1,430 monthly searches. Instead, they dominate through enterprise sales cycles and deep vertical integration. Their 29% organic traffic isn't from blog posts; it's from procurement teams searching for the specific solution they already know they need.
The tech stack reveals their priorities: jQuery and Bootstrap for reliability over flash, GSAP for smooth field team interactions, and Tailwind for rapid iteration. They're not chasing React hype—they're building tools that work on old Android devices in rural India. The 'flick2know' keyword suggests they own the conversation around field sales intelligence, while dashboard.fieldassist.io shows they're scaling enterprise deployments.
- AI-powered route optimization that actually works offline
- Real-time DMS integration that doesn't break when field data streams in
- Predictive analytics that turns field chaos into forecastable revenue
- White-label capability for enterprise CPG giants
The Anti-SaaS SaaS
FieldAssist proves that in B2B, boring problems with massive ROI outperform shiny features every time. They're not building for the Product Hunt front page—they're building for the Fortune 500 CFO who needs to see field sales numbers before their quarterly board meeting.
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Sales and Distribution Management System | FieldAssist
Transform your CPG business with an AI-powered sales and distribution management system. Trusted by 700+ brands to automate SFA, DMS, and real-time field analytics.
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About fieldassist.in
Transform your CPG business with an AI-powered sales and distribution management system. Trusted by 700+ brands to automate SFA, DMS, and real-time field analytics.
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fieldassist.in uses 15 technologies across their website including Font Awesome, Webflow, jsDelivr, and more.
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fieldassist.in receives approximately 16.7K monthly visitors and ranks #1,128,684 globally. The website has a bounce rate of 34% with visitors viewing an average of 5.1 pages per visit. Users spend an average of 8:00 on the site.
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