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foody.com.co

24 technologies
VerifiedVisit2.4K/mo$1M1024 Tech2 Leads
Deep Dive

Foody: The Bootstrapped Meal Prep King of Bogotá

How a 10-person team built a $0.9M revenue food-tech business without VC funding.

In a market obsessed with hyper-growth and burn rates, Foody is playing a different game: profitable, sustainable food delivery in the heart of Bogotá. While Silicon Valley chases disruption, this 10-person team is quietly capturing a $0.9M slice of the local lunch market.

$0.9M
Annual Revenue
10
Employees
2,416
Monthly Visits
53%
Organic Traffic

"Foody isn't trying to be the next unicorn; they're aiming to be the most reliable lunch in Bogotá."

The Efficiency Paradox

Despite a global rank of #5.4M, Foody punches above its weight in conversion. With 53% organic traffic and 31% direct traffic, they aren't paying for eyeballs—they're earning loyalty. The high direct traffic suggests a repeat-purchase model, a rarity in the volatile food delivery space.

The Local SEO Moat

Foody dominates specific intent keywords. They rank for 'foody' (11,390 volume), 'almuerzos saludables a domicilio' (110 volume), and 'planes de comida a domicilio' (100 volume). This isn't accidental; it's a hyper-localized SEO strategy that national giants struggle to replicate.

The tech stack reveals a pragmatic approach. Using Bootstrap and Ant Design suggests a focus on rapid, functional UI development rather than custom engineering. Tools like Hotjar and Zendesk indicate a heavy investment in user experience and customer support—critical for a service where food temperature and delivery time define the brand.

  • Profitability over Scale: $0.9M revenue with a lean 10-person team suggests healthy margins.
  • Organic Dominance: Over half their traffic comes from search, reducing CAC significantly.
  • Niche Authority: They own the 'healthy lunch delivery' narrative in Bogotá.
No VC funding (likely bootstrapped)
High operational efficiency
Limited global brand recognition
Strong local SEO moat
Niche geographic focus (Bogotá only)
Repeat customer loyalty (high direct traffic)

The Undervalued Asset

Foody represents the 'boring' business model that actually makes money: solving a daily pain point for a specific geography with ruthless efficiency.

What tech stack does Foody use?

38 detected
Security1
Error Tracking1
Programming Languages1
CMS1
Customer Support1
Web Standards2
Build Tools1
UI Libraries1
CSS Frameworks1
JavaScript Libraries2
Frontend Frameworks1
Tracking & Analytics14
G
Google Analytics
G
Google Tag Manager
H
Hotjar
F
Facebook Pixel
H
Hotjar
F
FullStory
A
Amplitude
H
Hotjar
G
Google Tag Manager
F
Facebook Pixel
F
FullStory
G
Google DoubleClick
F
Facebook
G
Google Analytics

How much traffic does Foody get?

Traffic & Engagement

2.4K
Monthly Visits
2.9
Pages/Visit
1:01
Avg. Duration
44%
Bounce Rate
Monthly Traffic Trend-58%
5.7K
Oct 2025
Oct
3.4K
Nov 2025
Nov
2.4K
Dec 2025
Dec

Traffic Sources

Search
53%
Direct
31%
Social
6%
Referrals
9%
Email
0%
Paid
2%

Where is Foody's audience located?

🌍100.0%

What keywords does Foody rank for?

5 keywords
1foody11.4K vol$0.75
2almuerzos saludables a domicilio110 vol
3planes de comida a domicilio100 vol
4plan suscripcion comida saludable colombia70 vol
5mealprerp colombia''80 vol

How is Foody's SEO?

Open Graph Image

OG Image preview
og:image

https://static.wixstatic.com/media/3c9730_ecf70b4fd5d04d8d89c532745279a301%7Emv2.png/v1/fit/w_2500,h_1330,al_c/3c9730_ecf70b4fd5d04d8d89c532745279a301%7Emv2.png

Meta Tags

title41 chars

Foody | Comida Rica y Saludable en Bogotá

description94 chars

Almuerzos saludables y ricos a domicilio en Bogotá. Alimentación sana a buen precio con Foody.

languageES

H1 Tags

h1Comer rico y saludable si es fácil
h1Conoce a nuestros clientes

Schema Types

WebSite

Who works at Foody?

Loading leads...

What do customers think of Foody?

Foody

Foody

3.2
1 reviews

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
CO

Reviews (1)

Filter by rating:
Caro
5/7/2024
🇨🇴 Colombia1 reviewsOrganicUnverified
Experience date: 2/14/2024
Ladrones.

Aparte de saber muy industrial la comida, hacen cobros sin autorizar. Ladrones.

Frequently Asked Questions about Foody

What is Foody's Revenue?
Foody generates approximately $1M in annual revenue. With 10 employees, that's $87,000 per employee.
What does Foody do?
Almuerzos saludables y ricos a domicilio en Bogotá. Alimentación sana a buen precio con Foody.
How fast is Foody growing?
Foody employee count has changed by -17% year over year.
What technologies does Foody use?
Foody uses 24 technologies across their website including Fonts, Security, Error Tracking. Key technologies include Font Awesome, HSTS, Sentry.
Who are Foody's competitors?
Foody's main competitors include QuantiTech, ChipRewards, Dynetics Technical Solutions, MartinFederal Consulting, TheraNest. These companies operate in similar markets and compete for the same customer base.
What do customers think of Foody?
Foody has a Trustpilot score of 3.2 out of 5 (3 stars) based on 1 customer reviews.

Export Data

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How to contact Foody?

What are Foody's key pages?

Export foody.com.co Data

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Raw JSON Data

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About foody.com.co

Almuerzos saludables y ricos a domicilio en Bogotá. Alimentación sana a buen precio con Foody.

Company Overview

foody.com.co
Website
computers_electronics_and_technology
Industry
#5,428,039
Global Rank
2.4K
Monthly Visitors
24
Technologies
2+
Employees

foody.com.co Key Pages

Contact foody.com.co

Technology Stack

foody.com.co uses 24 technologies across their website including Font Awesome, HSTS, Sentry, and more.

Fonts

Font Awesome

Security

HSTS

Error Tracking

Sentry

Programming Languages

PHP

CMS

Wix

Advertising

DoubleClick Floodlight, Google Ads, Facebook Pixel

Traffic & Audience

2.4K
Monthly Visits
44%
Bounce Rate
2.9
Pages/Visit
1:01
Avg. Duration

foody.com.co receives approximately 2.4K monthly visitors and ranks #5,428,039 globally. The website has a bounce rate of 44% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 1:01 on the site.

The majority of foody.com.co's traffic comes from .

Frequently Asked Questions

What is foody.com.co?
Almuerzos saludables y ricos a domicilio en Bogotá. Alimentación sana a buen precio con Foody.
What technologies does foody.com.co use?
foody.com.co uses 24 technologies including Font Awesome, HSTS, and 18 more. View the full tech stack analysis above.
How do I contact foody.com.co?
You can contact foody.com.co through their contact page.
What are foody.com.co's social media accounts?
foody.com.co is active on facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is foody.com.co?
foody.com.co receives approximately 2.4K monthly visitors and ranks #5,428,039 globally. Traffic is declining by 28.1% month-over-month.

Related Searches

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This page provides publicly available information about foody.com.co. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit foody.com.co directly at https://foody.com.co.