In a world obsessed with SaaS multiples and AI hype, Fortistar represents something different: a disciplined, asset-heavy investment machine that's been betting on the energy transition since before it was cool. With just 43 employees managing a portfolio that spans renewable fuels to carbon capture, they're the anti-VC that founders and LPs actually need to understand.

"Fortistar isn't building a brand—they're building infrastructure. And that's exactly why they matter."

The tech stack tells its own story: WordPress, jQuery, Bootstrap, and Google Analytics. This isn't a firm spending millions on Webflow and custom dev—it's a lean operation where the website is a checkbox, not a growth channel. The 1,869 monthly visits with 43% direct traffic suggests their deal flow comes from relationships, not SEO. That's old-school private equity, and in energy transition, old-school might be exactly what works.

• Physical infrastructure focus: They invest in tangible assets, not just cap tables
• Relationship-driven: 43% direct traffic signals strong network effects
• Niche expertise: Top keywords reveal deep energy sector specialization
• Lean operations: 43 people managing complex, capital-intensive projects