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Franserve: The 42-Person Franchise Machine
A $7.4M consulting giant that quietly dominates the franchise expansion space
In a world of flashy SaaS unicorns and VC-backed disruptors, Franserve operates on a different playbook: they help people buy and sell franchises. With just 42 employees generating $7.4M in revenue, they've built the world's largest franchise consulting organization by focusing on one thing—connecting dreamers with business ownership.
"They're not building software—they're building dreams. And they're doing it with a lean, mean team of 42."
The Human-First Model
Franserve's traffic tells a story of trust, not discovery. With 47% direct traffic—nearly double their organic search—they've built a brand that people actively seek out. Their 3,196 monthly visits might seem modest, but in the franchise consulting world, quality trumps quantity. Every visitor is a potential business owner, not a casual browser.
The Franchise Expansion Playbook
While tech companies chase viral growth, Franserve's model is intentionally slow and relationship-driven. Their revenue-per-employee ($176K) suggests a high-touch, premium service. The absence of VC funding isn't a weakness—it's a strategic choice that keeps them focused on client outcomes, not investor metrics.
Their keyword strategy reveals their dual focus: 'franserv lapels' and 'frantastic brands award 2025 deadline' show they're equally invested in franchisee recruitment and franchise brand development. They're not just consultants; they're ecosystem builders.
- 42 employees, $7.4M revenue = $176K revenue per employee
- 47% direct traffic signals strong brand recall
- Top keywords show dual focus on franchisees and brands
- No VC funding = aligned incentives with clients
The Anti-Unicorn Playbook
Franserve proves that in the franchise world, depth beats scale. 42 people, $7.4M, and a mission that matters more than any valuation.
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FranServe Consulting | Find Freedom Through Franchising
We are the world’s largest franchise consulting & expansion organization. We help others achieve their dreams of business ownership through franchising.
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About franserve.com
We are the world’s largest franchise consulting & expansion organization. We help others achieve their dreams of business ownership through franchising.
Company Overview
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Technology Stack
franserve.com uses 18 technologies across their website including YouTube Embed, Font Awesome, reCAPTCHA, and more.
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Traffic & Audience
franserve.com receives approximately 3.2K monthly visitors and ranks #5,000,112 globally. The website has a bounce rate of 39% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:34 on the site.
The majority of franserve.com's traffic comes from .
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