freethink.com
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Freethink: The Anti-News News Company
How a 175-person team is disrupting the $44M news cycle by selling solutions, not problems.
While legacy media cranks out doom-scrolling fuel, Freethink is quietly building a $44.5M engine for optimism. They aren't just reporting on the future; they are selling access to the people building it.
"They aren't just reporting on the future; they are selling access to the people building it."
The SEO Goldmine of Optimism
Freethink's traffic strategy is deceptively simple: they dominate solution-oriented search queries. With 49% direct traffic, their audience isn't stumbling upon clickbait—they are seeking out Freethink specifically. They rank for terms like 'dumb phone' (41,980 monthly volume) and 'antidepressant' (280 monthly volume), capturing the exact moment users are looking for alternatives to the status quo.
The 'Move the World' Demographic
This isn't a passive news audience. Freethink attracts the 'builder' demographic—founders, engineers, and policy makers tired of cynicism. With a global rank hovering around #273,917, they punch above their weight in engagement. They aren't chasing mass-market eyeballs; they are curating a high-value community ready to invest in new ideas.
The company operates with a clear division of labor: Elizabeth Rodd leads the learning architecture, while Blair Milam monetizes the brand partnerships. This isn't a blog; it's a media machine designed for scale. Their tech stack—built on jQuery, Tailwind CSS, and Bootstrap—suggests a focus on speed and accessibility over bloated frameworks, prioritizing content delivery.
- Revenue Model: Branded content and high-ticket partnerships (evidenced by the 'Brand Partnerships' VP role).
- Distribution: Multi-platform dominance (YouTube, Instagram, Twitter) with 173K monthly web visits.
- Content Strategy: Solution-focused journalism targeting 'smartest people' and 'biggest ideas'.
The Optimism Economy is Booming
Freethink proves that selling hope is more profitable than selling fear. For investors, this is a bet on the resilience of human innovation.
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Freethink - Move the World
At Freethink, we believe the daily news should inspire people to build a better world. We focus on solutions: the smartest people, the biggest ideas, and the most ground breaking technology shaping our future.
Move the World
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About freethink.com
At Freethink, we believe the daily news should inspire people to build a better world. We focus on solutions: the smartest people, the biggest ideas, and the most ground breaking technology shaping our future.
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Technology Stack
freethink.com uses 24 technologies across their website including Adobe Fonts, Google Fonts, PHP, WordPress, and more.
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Adobe Fonts, Google Fonts
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PHP
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WordPress
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Cloudflare
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DoubleClick Floodlight, Pinterest Tag, Twitter Pixel, LinkedIn Insight Tag +1 more
Traffic & Audience
freethink.com receives approximately 173.1K monthly visitors and ranks #273,917 globally. The website has a bounce rate of 50% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:43 on the site.
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