froosh.com
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Froosh: The Finnish Smoothie Giant Hiding in Plain Sight
A $1.8M revenue, 11-person team with a cult following and a puzzling digital footprint.
In the crowded global food and drink market, Froosh isn't playing the VC-fueled growth game. They're a profitable, 11-person Finnish operation with $1.8M in revenue, building a loyal tribe through social media while their website traffic languishes at just 182 monthly visits.
"Froosh proves you don't need massive web traffic to build a multimillion-dollar brand—just a loyal community and great product."
The Social-First Strategy
While their website traffic is negligible, Froosh has mastered the social game with 9.5k YouTube subscribers, active Facebook and Instagram communities, and a dedicated social following. Their 35% organic search traffic comes primarily from branded queries like 'froosh' (290 monthly volume) and 'frosh juice' (130 monthly), indicating strong brand recall despite minimal digital presence.
The Profitability Paradox
With just 11 employees generating $1.8M in revenue, Froosh operates at $163k revenue per employee—exceptional efficiency for a food and drink company. This suggests either high-margin products, automation, or a lean operational model that larger competitors should study closely.
The tech stack reveals a modern approach: Vue.js for frontend, Tailwind CSS for styling, and Tealium for tag management. Yet their website is essentially a ghost town—182 monthly visits from 'undefined' geography. This disconnect between digital presence and business performance is fascinating.
- Profitable with $1.8M revenue from just 11 employees
- Strong social media presence (YouTube, Facebook, Instagram) drives business
- Minimal website traffic (182 visits/month) yet high brand search volume
- Modern tech stack (Vue.js, Tailwind) suggests digital capability
- Trustpilot rating of 3.8/5 from 6 reviews
The Silent Giant Strategy
Froosh represents a rare breed: a profitable, growing food brand that has cracked the code on community-driven sales while deliberately (or accidentally) ignoring traditional web traffic metrics. For investors and founders, the lesson is clear—sometimes the best growth strategy isn't about SEO dominance, but about building a product people actively seek out.
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3 keywordsHow is Froosh's SEO?
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Froosh Smoothies
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Reviews (2)
I bought the Froosh Smoothie Immunity…
I bought the Froosh Smoothie Immunity 235 ml yesterday for the first time - absolutely loved it! Bought another one today aswell. Will do the same tomorrow. Makes me feel very fresh. 10/10 would recommend. (I think it would be the perfect drink when you have a hangover - did not test this yet though)
Delicious smoothies
Kinda expensive, but the taste was so delicious, and it was refreshing. And it's all natural, no additives, so I drink it with a good concious. Recommend if you can afford it.
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About froosh.com
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froosh.com Social Media
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Technology Stack
froosh.com uses 9 technologies across their website including YouTube Embed, Tealium, Google Tag Manager, Google Analytics, and more.
Video
YouTube Embed
Tag Managers
Tealium
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading
UI Libraries
Ant Design
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
froosh.com receives approximately 182 monthly visitors and ranks #5,317,118 globally. The website has a bounce rate of 35% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 0:14 on the site.
The majority of froosh.com's traffic comes from .
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This page provides publicly available information about froosh.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit froosh.com directly at https://froosh.com.