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FUSIAN: The Custom Sushi Empire
How a local Dayton chain built a $16.8M revenue machine without venture funding
In a world of standardized fast-casual chains, FUSIAN flipped the script by letting customers build their own sushi rolls from scratch. The result? A $16.8M revenue business with 96 employees and a cult following in the Midwest.
"They didn't just disrupt sushi—they democratized it by letting customers become the chef."
The Hyper-Local Power Play
While most restaurant chains chase national expansion, FUSIAN dominates the Dayton market with surgical precision. Their traffic data reveals 100% US-based visitors, and the top search term 'fusian dayton' (290 monthly searches) proves they've achieved something rare: true local brand dominance before scaling.
The Customization Revolution
FUSIAN's genius lies in removing the intimidation factor of traditional sushi. By letting customers pick proteins, veggies, and toppings, they've tapped into a $2,680 monthly search volume for 'fusion sushi' while owning the 'sushi place near me' category (2,750 monthly searches). It's not just a restaurant—it's a build-your-own experience.
The tech stack reveals a modern, agile operation: Tailwind CSS for rapid UI development, Google Analytics for data-driven decisions, and a sophisticated loyalty program via Thanx integration. Yet they maintain a lean 96-person team, suggesting highly efficient operations and likely strong unit economics.
- Zero venture funding raised—pure organic growth
- 96 employees generating $16.8M in revenue (~$175K/employee)
- 49% direct traffic indicates exceptional brand loyalty
- Owns the 'fusian' brand search with 210 monthly queries
The Unsexy Unicorn
FUSIAN proves that dominating a local market with a unique value proposition beats chasing unicorn status every time.
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Custom Sushi Restaurant | FUSIAN
FUSIAN isn't your average sushi restaurant. Create a custom sushi roll by picking your own protein, veggies, and toppings. Order online today!
FUSIAN isn't your average sushi restaurant. Create a custom sushi roll by picking your own protein, veggies, and toppings. Order online today!
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About fusian.com
FUSIAN isn't your average sushi restaurant. Create a custom sushi roll by picking your own protein, veggies, and toppings. Order online today!
Company Overview
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Technology Stack
fusian.com uses 16 technologies across their website including AudioEye, Adobe Fonts, Google Fonts, HSTS, and more.
Accessibility
AudioEye
Fonts
Adobe Fonts, Google Fonts
Security
HSTS
CMS
Squarespace
Advertising
Facebook Pixel
Analytics & Marketing
Google Tag Manager, Google Analytics
Traffic & Audience
fusian.com receives approximately 6.8K monthly visitors and ranks #2,979,268 globally. The website has a bounce rate of 47% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:33 on the site.
The majority of fusian.com's traffic comes from .
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This page provides publicly available information about fusian.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit fusian.com directly at https://fusian.com.