gendx.com
gendx.com
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Gendx: The Silent Giant in Genetic Diagnostics
A €32M revenue health tech company flying under the radar with 131 employees
In the crowded landscape of health tech, Gendx operates like a precision instrument—quietly delivering €32.9M in revenue with just 131 employees. While most diagnostic companies chase viral marketing, Gendx builds a fortress through specialized products that clinical labs actually need.
"They don't chase clicks—they capture labs. 44% direct traffic proves their B2B model works without SEO theatrics."
The Invisible Growth Engine
Gendx's 9,694 monthly visits seem modest until you analyze the quality. With 35% organic search and 44% direct traffic, they're not casting a wide net—they're catching high-value fish. The top search term 'ampx' (22,130 monthly volume) reveals their product-market fit in nucleic acid purification, while branded searches for 'gendx' and 'EuroBio Scientific' show they're building recall in a niche where recall equals revenue.
The Clinical Lab's Silent Partner
With 131 employees generating €32.9M revenue, that's €251K revenue per employee—a healthy ratio for a specialized biotech. Their leadership team reads like a diagnostic lab's org chart: Michael Mignogno handling North America sales, Maarten Penning as CTO, and Erica Kremer-Groot ensuring compliance. This isn't a startup playing dress-up; it's a mature operation that knows exactly which pain points to solve in molecular diagnostics.
The most telling signal? Gendx's tech stack shows zero detected technologies on public scanners. This either means they're using legacy systems (unlikely given their CTO) or they're operating in a secure, closed-loop environment where clinical data privacy trumps modern SaaS tools. For founders, this is a masterclass in B2B healthcare: you don't need fancy tech stacks when your product is the tech stack.
- Revenue-per-employee ratio of €251K suggests operational efficiency
- 44% direct traffic indicates strong brand recall in clinical settings
- Top keyword 'ampx' (22K volume) reveals their product dominance in nucleic acid purification
- Leadership team covers sales, operations, tech, and compliance—no gaps
Gendx is the blueprint for boring B2B healthcare
They prove that in diagnostics, depth beats breadth every time
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About gendx.com
Company Overview
Traffic & Audience
gendx.com receives approximately 9.7K monthly visitors and ranks #2,283,053 globally. The website has a bounce rate of 42% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:19 on the site.
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