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The 18-Person Geospatial Powerhouse
How GeoTerra quietly dominates high-accuracy mapping with lean operations
In an industry dominated by giants, GeoTerra operates with surgical precision. With just 18 employees and $1.6M in revenue, they've carved out a lucrative niche in aerial imagery and LiDAR acquisition that larger players can't touch efficiently.
"They're not chasing scale—they're mastering precision. This is what focused B2B geospatial services actually look like."
The Specialization Advantage
GeoTerra doesn't try to be everything to everyone. Their service stack—Aerial Imagery, LiDAR, Orthophotography, Topography, GIS—represents a complete vertical solution for high-accuracy mapping. With a team of just 18, they've eliminated the bloat that plagues larger firms, allowing them to move faster on specialized projects. This isn't a generalist tech shop; it's a precision instrument.
The Traffic Paradox
Here's what's fascinating: 444 monthly visits with 42% coming organically. For a B2B geospatial firm, that's not a weakness—it's a signal. This isn't a company chasing mass-market traffic; it's one winning through referrals and targeted outreach. The 35% direct traffic share tells the real story: clients know exactly where to find them. They're not SEO-optimized for volume; they're optimized for value.
The leadership team reads like a specialist's dream: Shelby Griggs (Staff Surveyor/VP), Brad Hille (VP Operations), Molly Jackson (GIS Manager). This isn't a founder-led startup; it's an operator's firm where technical expertise drives decisions. The tech stack—WordPress, jQuery, Tailwind—reveals a pragmatic approach: functional, cost-effective, no unnecessary bells and whistles.
- 18-person team with deep technical expertise across surveying, GIS, and operations
- $1.6M revenue with 42% organic traffic—proof of quality over quantity
- Full-stack geospatial services: from acquisition to integration
- LinkedIn and Instagram presence suggests active B2B engagement strategy
The Anti-Startup Success Story
GeoTerra proves that in B2B geospatial, depth beats scale every time. They're not building a unicorn—they're building a sustainable, high-margin business that actually understands its market.
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GeoTerra Aerial Imagery Acquisition; High Accuracy Mapping; LiDAR Acquisition and Integration; Orthophotography; Topography; GIS
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About geoterra.us
GeoTerra Aerial Imagery Acquisition; High Accuracy Mapping; LiDAR Acquisition and Integration; Orthophotography; Topography; GIS
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Technology Stack
geoterra.us uses 10 technologies across their website including Adobe Fonts, Google Fonts, PHP, WordPress, and more.
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Adobe Fonts, Google Fonts
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PHP
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WordPress
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Twitter Cards, RSS
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Bootstrap, Tailwind CSS
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core-js, jQuery
Traffic & Audience
geoterra.us receives approximately 444 monthly visitors. The website has a bounce rate of 43% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:05 on the site.
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