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HEVI: The Heavy Electric Bet
A deep dive into the $38M bet on decarbonizing construction sites
While the auto industry races toward electric sedans, HEVI is tackling the unglamorous giants: excavators and wheel loaders. They aren't just selling machines; they are selling a silent, emission-free future to the dirtiest industries on earth.
"The construction site is the final frontier for electrification. HEVI is building the bridge."
The Silent Revolution
With 95 employees, HEVI is lean for heavy equipment. Their revenue of $38.2M suggests they are past the prototype phase and into commercial deployment. The low monthly traffic (1,855 visits) is a red herring; in B2B heavy equipment, sales are driven by direct relationships and dealer networks, not SEO clicks. The 30% direct traffic proves they have brand recall—operators and fleet managers are typing 'HEVI' directly into their browsers.
The Keyword Contradiction
The data reveals a fascinating disconnect. 'Electric heavy equipment' only sees 120 monthly searches, yet 'HEVI' commands 1,630. This is a massive win. It means they have successfully branded a category. They aren't just competing for generic search terms; they *are* the search term. However, the high volume for 'first electric vehicle' (1,110) suggests the broader market is still educating itself, leaving a gap for HEVI to capture the narrative.
HEVI’s tech stack (Tailwind, Bootstrap, jQuery) suggests a pragmatic, functional approach to their digital presence. They aren't wasting engineering cycles on flashy front-end frameworks; they are shipping code that works. Their social footprint is broad but unified—Twitter, YouTube, Facebook, LinkedIn, and Instagram all point to a cohesive brand voice aimed at both tech-savvy investors and traditional construction foremen.
- The 'Tesla of Excavators' Playbook: They are applying EV consumer hype to industrial machinery.
- Direct-to-Operator Branding: High direct traffic indicates strong brand equity in a niche market.
- The SEO Moat: They own the branded search volume, a rare feat for a hardware startup.
- The Traffic Paradox: Low web traffic belies high revenue, highlighting the offline nature of heavy equipment sales.
The Verdict: A High-Stakes Hardware Bet
HEVI is betting that silence and zero emissions will outweigh the inertia of diesel.
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All Electric Heavy Equipment Solutions | HEVI
At HEVI, we’re pioneering all electric heavy equipment solutions to create an industrial sector that operates without emissions.
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About gethevi.com
At HEVI, we’re pioneering all electric heavy equipment solutions to create an industrial sector that operates without emissions.
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gethevi.com uses 20 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, reCAPTCHA, and more.
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Traffic & Audience
gethevi.com receives approximately 1.9K monthly visitors and ranks #8,084,804 globally. The website has a bounce rate of 43% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:42 on the site.
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