In a world drowning in chatbots and automated surveys, Perspective AI is betting that the only thing more scalable than AI is human conversation—when powered by the right technology. This isn't another analytics dashboard; it's a direct line to what customers actually think.

"They're not building another chatbot. They're building a conversation engine that scales the most expensive part of customer research: the actual talking."

Their tech stack reveals a modern, performance-focused approach: Next.js for speed, Tailwind for design velocity, and PostHog for product analytics. They're not over-engineering; they're optimizing for rapid iteration. The absence of a public funding round is telling—this looks like a bootstrapped or very early-stage operation that's already generating meaningful revenue. For a 4-person team, that's either remarkable execution or a warning sign of unsustainable workload.

• Revenue-per-employee ratio of $100K suggests exceptional efficiency or unsustainable burn
• 43% organic traffic indicates strong product-market fit and word-of-mouth
• Misspelled search variants reveal untapped brand awareness opportunity
• Direct traffic (37%) signals strong brand recall—rare for early-stage startups