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GetWork: India's Fresher Hiring Giant
A data-driven look at the platform that connects fresh graduates with top employers.
In a market saturated with generic job boards, GetWork has carved a massive niche by focusing exclusively on India's fresher talent pool. This isn't just another platform; it's a specialized funnel designed to solve the country's most persistent employment challenge.
"GetWork isn't competing with LinkedIn; it's dominating the entry-level battlefield while giants fight for the mid-career market."
The Fresher-First Strategy
While global platforms chase senior talent, GetWork has doubled down on fresh graduates. With 114 employees and $16.5M in revenue, they've proven that vertical specialization scales. Their 11.8K monthly visits might seem modest compared to mass-market giants, but the intent is hyper-targeted: freshers looking for their first break and employers seeking hungry talent.
Traffic & SEO Reality Check
The data reveals a fascinating split: 47% organic search and 41% direct traffic. This indicates strong brand recall—users type 'getwork' directly. However, the 'undefined' country data (70.4% of traffic) suggests either tracking limitations or a concentrated market. The top keyword 'getwork' has 1,060 monthly searches, but niche queries like 'pilot researcher at teva' (170 searches) show they're capturing specific job-related searches, not just brand traffic.
GetWork's tech stack—Tailwind CSS, Bootstrap, Ant Design, Material UI—shows a focus on rapid UI development and mobile-first experience. The presence of PWA (Progressive Web App) technology is a strategic move for India's mobile-dominant market, where data costs are high and app downloads are a barrier. The integration of Clarity alongside Google Analytics suggests a commitment to user behavior analytics beyond standard metrics.
- Vertical specialization in fresher hiring creates a defensible moat
- Strong brand direct traffic (41%) indicates high user retention
- Mobile-first tech stack (PWA, Tailwind) aligns with Indian market realities
- Revenue ($16.5M) suggests monetization is working despite modest traffic
- Social presence across all major platforms (Twitter, LinkedIn, YouTube, Instagram)
The Niche Playbook
GetWork proves that dominating a specific segment is more valuable than competing broadly. For founders: consider what 'fresher hiring' represents in your market.
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India's #1 Fresher hiring platform: GetWork
GetWork is India's leading fresher hiring platform that connects job seekers with top employers. Find your dream job today with GetWork. Sign up now!
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About getwork.org
GetWork is India's leading fresher hiring platform that connects job seekers with top employers. Find your dream job today with GetWork. Sign up now!
Company Overview
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Technology Stack
getwork.org uses 19 technologies across their website including Google Fonts, Webflow, HubSpot, and more.
Fonts
Google Fonts
CMS
Webflow
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel
Scheduling
Calendly
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Traffic & Audience
getwork.org receives approximately 11.8K monthly visitors and ranks #1,644,919 globally. The website has a bounce rate of 38% with visitors viewing an average of 3.0 pages per visit. Users spend an average of 0:40 on the site.
The majority of getwork.org's traffic comes from undefined, undefined, .
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This page provides publicly available information about getwork.org. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit getwork.org directly at https://getwork.org.