gigsalad.com
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GigSalad: The Unsung Marketplace Powering 110K+ Event Pros
How a 79-person team built a $16M revenue engine in the fragmented event talent market
While everyone chases AI and SaaS, GigSalad quietly dominates a $100B+ market by solving one brutally simple problem: finding a live band for a wedding shouldn't be harder than booking an Uber. With 110,000+ performers and 1.2M monthly visitors, they've built the most trusted marketplace for live entertainment—without raising a dime of VC funding.
"In a market of 2.1 million gig workers, trust is the only currency that matters—and GigSalad has minted 5,418 verified reviews to prove it."
The Trust Paradox
GigSalad's genius isn't in the tech stack—it's in the review system. With 5,418 Trustpilot reviews and a 4.8/5 rating, they've solved the single biggest friction point in hiring event talent: 'Will this band actually show up?' Unlike generic platforms, every profile is manually vetted, creating a premium marketplace where performers pay to play (literally). The result? 63% direct traffic—people don't search, they return.
The SEO Moat
While competitors burn cash on ads, GigSalad dominates hyper-specific searches like 'zydeco band near me' (710 monthly searches) and 'birthday band booking near me price' (230 monthly searches). Their 398,885 backlinks and deep blog content create a defensible SEO fortress. The kicker? 32% organic traffic means they're not buying their way in—they're earning it, one long-tail keyword at a time.
The business model is elegantly simple: performers pay for premium profiles and leads. With 110,000+ talent profiles, they've created a two-sided marketplace where supply (performers) pays to access demand (event planners). At $16M revenue with 79 employees, that's ~$205K revenue per employee—excellent efficiency for a marketplace business.
- Bootstrapped profitability: No VC funding, yet $16M in revenue
- Niche SEO dominance: Ranks for 10,000+ location-specific gig keywords
- Trust as a feature: 5,418 reviews with 4.8/5 rating
- Direct traffic moat: 63% of visitors come directly to the site
The Anti-Startup That Won
GigSalad proves you don't need to be a unicorn to dominate a market. Sometimes, the best strategy is to own a boring, fragmented industry so completely that customers never think to look elsewhere.
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Plan the Perfect Event - 110,000+ Bands, Entertainers, Party Pros for Hire | GigSalad
GigSalad helps you hire live entertainment & book event services for your events!
GigSalad - Plan the Perfect Event - 110,000+ Bands, Entertainers, Party Pros for Hire
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Reviews (20)
Would highly recommend Eric!
Erick brought a very outgoing, happy and outgoing personality to his great magic skills and show! Got lots of feedback from the employees that attended and they loved the close-up magic!
Very Efficient and Cost Effective
The ease of finding a service on this site is incredible! Responses were quick and prices were within budget.
Super easy to use and navigate
Super easy to use and navigate! It takes the burden of looking for trusted partners away.
Easy
It was easy to use and I was able to confirm the booking.
I was able to get multiple quotes…
I was able to get multiple quotes quickly and booking was easy. Looking forward to the party!
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About gigsalad.com
GigSalad helps you hire live entertainment & book event services for your events!
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gigsalad.com uses 16 technologies across their website including HSTS, Sentry, Ruby on Rails, and more.
Security
HSTS
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Sentry
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Ruby on Rails
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Cloudflare
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DoubleClick Floodlight, Pinterest Tag, Google Ads, Facebook Pixel
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Google Tag Manager, Google Analytics
Traffic & Audience
gigsalad.com receives approximately 1.3M monthly visitors and ranks #46,004 globally. The website has a bounce rate of 42% with visitors viewing an average of 3.3 pages per visit. Users spend an average of 3:13 on the site.
The majority of gigsalad.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about gigsalad.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit gigsalad.com directly at https://gigsalad.com.