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givingdata.com

21 technologies
VerifiedVisit31.0K/mo$4M1921 Tech25 Leads
Deep Dive

GivingData: The $3.5M Grantmaking Powerhouse

A deep dive into the grant management software quietly dominating the foundation space.

While the SaaS world obsesses over VC-backed unicorns, GivingData is quietly building a $3.5M revenue engine serving a hyper-niche, high-value audience: private and family foundations. This isn't about scaling to millions of users; it's about deeply embedding into the operational backbone of philanthropy.

$3.5M
Estimated Annual Revenue
19
Employees (Lean Efficiency)
30.9K
Monthly Visits
66%
Direct Traffic (Strong Brand)

"In a world of broad SaaS platforms, GivingData proves that vertical depth beats horizontal breadth every time."

The Niche is the Strategy

With only 19 employees, GivingData isn't trying to be a generalist. They are laser-focused on private and family foundations. This allows them to build features—like complex reporting and donor-advised fund workflows—that generic CRMs ignore. The 66% direct traffic rate is a massive signal; these aren't random visitors, they are foundation staff logging into their daily operational hub.

The Traffic Paradox

Here's the counter-intuitive data point: only 17% of traffic comes from organic search. Yet, they rank for highly specific terms like 'conrad hilton foundation convening.' This suggests a strategy built on direct relationships, word-of-mouth, and industry events rather than SEO content farms. They don't need volume; they need the *right* volume.

The leadership team composition reveals their priorities. With a VP of Product Development, VP of Product Architecture, and a Head of Cyber Security, the company is engineering-first. They aren't chasing shiny features; they are building a secure, robust platform for data-sensitive philanthropic institutions.

  • Vertical SaaS Dominance: Owning the 'Grant Management' niche within Philanthropy.
  • Engineering-Led Culture: C-Suite focused on architecture and security over sales fluff.
  • High-Intent Brand: 66% direct traffic indicates a sticky, daily-use product.
  • Efficiency Ratio: $184k revenue per employee suggests high margins and operational discipline.
Doesn't chase mass-market appeal
Deep integration with foundation workflows
Avoids broad feature creep
High customer retention and lifetime value
Low organic visibility is intentional
Dominates specific high-value search intent

The Unsexy SaaS Goldmine

GivingData proves that solving complex problems for a small, wealthy audience is a more sustainable business model than chasing vanity metrics.

What tech stack does Givingdata use?

40 detected
Accessibility1
Cloud & Hosting1
Marketing Automation1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries5
Tracking & Analytics19
L
LinkedIn Insight Tag
G
Google Analytics
G
Google Tag Manager
H
Hotjar
H
Hotjar
M
Microsoft Clarity
H
HubSpot
G
Google Tag Manager
G
Google APIs
H
Hotjar
M
Microsoft Clarity
L
LinkedIn Insight Tag
H
HubSpot
L
LinkedIn
T
Tracking Pixel
A
Analytics Service
G
Google Static
G
Google Analytics
G
Google AdSense

How much traffic does Givingdata get?

Traffic & Engagement

31.0K
Monthly Visits
7.5
Pages/Visit
4:22
Avg. Duration
35%
Bounce Rate
Monthly Traffic Trend+12%
27.6K
Oct 2025
Oct
30.9K
Nov 2025
Nov
31.0K
Dec 2025
Dec

Traffic Sources

Search
17%
Direct
66%
Social
0%
Referrals
17%
Email
0%
Paid
0%

Where is Givingdata's audience located?

🌍94.5%
🌍1.3%
🌍1.2%
🌍1.2%
🌍0.9%

What keywords does Givingdata rank for?

5 keywords
1giving data190 vol
2givingdata460 vol
3give data150 vol
4conrad hilton foundation convening in atlanta200 vol
5givedata130 vol

How is Givingdata's SEO?

Open Graph Image

OG Image preview
og:image

https://www.givingdata.com/hubfs/GivingData%20Homepage-1.png

Meta Tags

title64 chars

Grants Management System | Software For Grantmakers | GivingData

description146 chars

Grant management software for private and family foundations. Helping foundations streamline grantmaking & better connect with nonprofit partners.

languageEN

H1 Tags

h1Grantmaking software that powers your purpose.

Schema Types

VideoObject

Who works at Givingdata?

Loading leads...

What do customers think of Givingdata?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Givingdata

What is Givingdata's Revenue?
Givingdata generates approximately $4M in annual revenue. With 19 employees, that's $184,211 per employee.
What does Givingdata do?
Grant management software for private and family foundations. Helping foundations streamline grantmaking & better connect with nonprofit partners.
What technologies does Givingdata use?
Givingdata uses 21 technologies across their website including Accessibility, Security, CMS. Key technologies include AccessiBe, HSTS, reCAPTCHA, Contentful.
Who are Givingdata's competitors?
Givingdata's main competitors include Submittable, Benevity, Instrumentl, CyberGrants, eCivis. These companies operate in similar markets and compete for the same customer base.

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How to contact Givingdata?

What are Givingdata's key pages?

Export givingdata.com Data

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About givingdata.com

Grant management software for private and family foundations. Helping foundations streamline grantmaking & better connect with nonprofit partners.

Company Overview

givingdata.com
Website
community_and_society
Industry
#598,099
Global Rank
31.0K
Monthly Visitors
21
Technologies
25+
Employees

givingdata.com Key Pages

Contact givingdata.com

Technology Stack

givingdata.com uses 21 technologies across their website including AccessiBe, HSTS, reCAPTCHA, Contentful, and more.

Accessibility

AccessiBe

Security

HSTS, reCAPTCHA

CMS

Contentful

Cloud & Hosting

Cloudflare

Marketing Automation

HubSpot

Advertising

LinkedIn Insight Tag

Traffic & Audience

31.0K
Monthly Visits
35%
Bounce Rate
7.5
Pages/Visit
4:22
Avg. Duration

givingdata.com receives approximately 31.0K monthly visitors and ranks #598,099 globally. The website has a bounce rate of 35% with visitors viewing an average of 7.5 pages per visit. Users spend an average of 4:22 on the site.

The majority of givingdata.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is givingdata.com?
Grant management software for private and family foundations. Helping foundations streamline grantmaking & better connect with nonprofit partners.
What technologies does givingdata.com use?
givingdata.com uses 21 technologies including AccessiBe, HSTS, reCAPTCHA, and 15 more. View the full tech stack analysis above.
How do I contact givingdata.com?
You can contact givingdata.com through their contact page.
How popular is givingdata.com?
givingdata.com receives approximately 31.0K monthly visitors and ranks #598,099 globally.

Related Searches

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This page provides publicly available information about givingdata.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit givingdata.com directly at https://givingdata.com.