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glosslab.com
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glosslab.com

16 technologies
VerifiedGrowingVisit3.5K/mo$24M9716 Tech5 Leads
Deep Dive

GlossLab: The Premium Nail Salon Tech Stack

A $24M revenue lifestyle business betting on vertical SaaS and vertical integration

GlossLab isn't a SaaS startup—it's a 97-employee, $24.3M revenue nail salon empire that happens to build its own tech. While competitors license generic booking software, Rachel Glass's empire owns the entire stack from checkout to customer retention.

$24.3M
annual revenue
97
employees
3.5K
monthly visits
47%
direct traffic

"They're not selling software—they're scaling a service business with proprietary tech as a moat."

The Reverse SaaS Play

Most companies build software then find customers. GlossLab did the opposite: they built a premium nail service brand first, then engineered their tech stack (Shopify, Zendesk, PWA) to solve their own operational pain points. The 47% direct traffic proves customers come for the brand, not SEO.

Traffic & Intent Signals

With 720 monthly searches for 'glosslab' alone, they've achieved rare brand density in a fragmented market. The 24% organic traffic suggests they're not relying on paid acquisition—customers are actively seeking them out. The 'gloss nail bar' (1,030 volume) keyword shows successful physical-to-digital brand transfer.

Their tech stack reveals a pragmatic, modern approach: Tailwind CSS for rapid UI development, Ant Design for admin interfaces, Swiper for mobile-first interactions, and Shopify for commerce infrastructure. They're not reinventing wheels—they're assembling a high-performance vehicle from best-in-class parts.

  • Vertical integration: service business + tech stack = control over CX and margins
  • Brand density: 720 branded searches/month with minimal marketing spend
  • Direct traffic dominance: 47% direct vs 24% organic shows strong word-of-mouth
  • Tech pragmatism: Shopify + Zendesk stack suggests focus on operations over custom dev
No mobile app (PWA only)
Proprietary booking & retention tech
No public API or ecosystem
Premium brand positioning
No clear SaaS revenue stream
High employee count = service quality control
Low global rank (#4.7M) suggests limited web presence
Vertical SaaS moat if they productize internally

The Unsaid Strategy: Vertical SaaS in Waiting

GlossLab's real asset isn't nail salons—it's a proven playbook for premium service ops, ready to be productized and sold to competitors.

What tech stack does Glosslab use?

23 detected
Cloud & Hosting1
Email Marketing1
Marketing Automation1
Customer Support1
E-commerce & Payments1
Analytics & Marketing2
Performance1
Web Standards2
UI Libraries1
CSS Frameworks1
JavaScript Libraries1
Tracking & Analytics7
G
Google Analytics
G
Google Tag Manager
G
Google Ads
G
Google Analytics
A
Analytics Service
T
Tracking Service
G
Google DoubleClick

How much traffic does Glosslab get?

Traffic & Engagement

3.5K
Monthly Visits
1.8
Pages/Visit
0:51
Avg. Duration
42%
Bounce Rate
Monthly Traffic Trend-11%
4.0K
Oct 2025
Oct
1.6K
Nov 2025
Nov
3.5K
Dec 2025
Dec

Traffic Sources

Search
24%
Direct
47%
Social
23%
Referrals
5%
Email
0%
Paid
2%

Where is Glosslab's audience located?

🌍100.0%

What keywords does Glosslab rank for?

5 keywords
1glosslab720 vol$1.72
2gloss lab10 vol
3gloss39.6K vol$0.53
4gloss nail bar1.0K vol$0.75
5gloss nails640 vol$0.99

How is Glosslab's SEO?

Meta Tags

title8 chars

GLOSSLAB

og:description

High-performance essentials for the ambitious class. Multi-use formulas that work as hard as you do. Shop our cult-favorite Superboost nail treatment, Ultra Hand Cream, and All Over Balm. Clean, vegan, cruelty-free. Born in NYC.

languageEN

Who works at Glosslab?

Loading leads...

What do customers think of Glosslab?

glosslab.com

glosslab.com

3.2
1 reviews

Categories

Health and Beauty Shop#undefinedBeauty Salon#undefinedBeauty Product Supplier#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (1)

Filter by rating:
Lily Sauvage
7/11/2023
🇺🇸 United States22 reviewsOrganicUnverified
Experience date: 7/9/2023
Dishonest, unprofessional, and VERY overpriced

I’m visiting NYC and thought I’d treat myself to a French tip design Dazzle Dry manicure. I thought it would be fun to change my regular French to a Tiffany blue tipped one. (After doing one nail only with the blue, I decided it didn’t look good so asked her to change it to white.) I have attached a screenshot of the prices and info listed under the “Mani” heading when you click on “Services.” You can see that nowhere does it mention anything about “additional design charges.” When booking with an agent online, even telling her I wanted a French tip, there was also no mention that the French tip cost an additional $25 (already, that’s ridiculous and definitely not even close to the norm), nor was it in the confirmation email. I had also booked online on my own in case the agent forgot, and put in that I wanted French tip - again, nothing came up anywhere about this $25. Now, I can understand and expect an additional charge, but they actually charged me the same FULL price for a manicure as the “extra charge!” Regular mani is 25, performance polish is 37 (Dazzle Dry, I was told, is performance polish). And since you cannot book online without them having your CC info, they include an automatic 20% tip. I was charged 75.94 in total! What?! When I contacted customer “support,” they admitted that I should have been told about this extra charge but still would not refund me and said the extra charge is “clearly stated” on the site. (Checkout my screenshots.) Insult to injury, this French manicure is the most amateur I’ve ever had - she was great with the tips measuring, but she added them on top of the pinkish base coat. She never bothered to mention that the foundation colour I chose wouldn’t be sheer enough to go over the tip without cancelling it too much. I’m not the nail artist. I shouldn’t be expected to point little things like this out. Before I left for NY, I got a mani that looked beautifully natural, and the artist guided me to choose a sheer enough colour. Naturally , I assumed GLOSSLAB techs would be trained to do this design the way EVERY OTHER technician has done on my nails in the past. I even told this tech that I wanted my nails to look like the mani I already had. What’s more is you’re treated like cattle - get ‘em in, get ‘em out in 30-45 min SHARP, so this leaves no room for changes. The place had maybe 3 customers, myself included, when I arrived, and technician kept remarking about being too booked and busy to spend any extra time with my nails in order to assure I would leave happy with them. There are no comfortable seats, you sit at a bar with high chairs. The seats for pedicures are basic living room style chairs. I asked if they had any water, as I’d been walking in super hot city and was parched. Nope, nothing. The most posh salons in L.A. , my hometown, and Chicago, my current residence, aren’t even this pricey. I wanted to treat myself to a luxurious experience. This place is not, by any means, comfortable or professional, and the front desk staff are cold and act like they’d rather do anything but work. One of the techs actually interrupted my mani and conversation to complain to my tech about not getting a break! This place prides itself on minimalism and environmental ethics yada yada yada. As a vegan, that appealed to me. Pity their “ethics” don’t transcend to capitalism. NOT worth it.

Frequently Asked Questions about Glosslab

What is Glosslab's Revenue?
Glosslab generates approximately $24M in annual revenue. With 97 employees, that's $251,000 per employee.
How fast is Glosslab growing?
Glosslab employee count has changed by -13% year over year.
What technologies does Glosslab use?
Glosslab uses 16 technologies across their website including Security, Cloud & Hosting, Email Marketing. Key technologies include hCaptcha, HSTS, Cloudflare, Klaviyo.
Who are Glosslab's competitors?
Glosslab's main competitors include Framerica, Couture Fashion Week New York, WP Diamonds, JD Beauty Group / Wet Brush, Northern Lights Enterprises. These companies operate in similar markets and compete for the same customer base.
What do customers think of Glosslab?
Glosslab has a Trustpilot score of 3.2 out of 5 (3 stars) based on 1 customer reviews.

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About glosslab.com

Company Overview

glosslab.com
Website
lifestyle
Industry
#4,773,372
Global Rank
3.5K
Monthly Visitors
16
Technologies
5+
Employees

glosslab.com Key Pages

Contact glosslab.com

Technology Stack

glosslab.com uses 16 technologies across their website including hCaptcha, HSTS, Cloudflare, Klaviyo, and more.

Security

hCaptcha, HSTS, reCAPTCHA

Cloud & Hosting

Cloudflare

Email Marketing

Klaviyo

Marketing Automation

Smile.io

Customer Support

Zendesk

E-commerce & Payments

Shopify

Traffic & Audience

3.5K
Monthly Visits
42%
Bounce Rate
1.8
Pages/Visit
0:51
Avg. Duration

glosslab.com receives approximately 3.5K monthly visitors and ranks #4,773,372 globally. The website has a bounce rate of 42% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:51 on the site.

The majority of glosslab.com's traffic comes from .

Frequently Asked Questions

What is glosslab.com?
glosslab.com is a website that you can visit at https://glosslab.com. Use TechList.ai to discover the technologies, analytics, and company information about glosslab.com.
What technologies does glosslab.com use?
glosslab.com uses 16 technologies including hCaptcha, HSTS, reCAPTCHA, Cloudflare, and 10 more. View the full tech stack analysis above.
How popular is glosslab.com?
glosslab.com receives approximately 3.5K monthly visitors and ranks #4,773,372 globally. Traffic is growing by 123.4% month-over-month.

Related Searches

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This page provides publicly available information about glosslab.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit glosslab.com directly at https://glosslab.com.