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Gluware: The AI Network Fixer
Where legacy automation meets intelligent remediation
In a world where network outages cost enterprises an average of $300K per hour, Gluware isn't selling automation—it's selling insurance. By combining agent-based discovery with auto-remediation, they're tackling the $40B network automation market with a brutally simple value proposition: eliminate the human error that causes 70% of network failures.
"They're not building another config tool—they're building a network immune system that fixes itself before humans notice the problem."
The Enterprise Pain Point
Gluware targets network engineers drowning in manual configuration drift. Their 65-person team serves enterprises where one misconfigured BGP route can trigger cascading outages. The keyword data reveals their battleground: 'NetBrain' (1,760 searches) and 'IP Fabric' (1,300 searches) are their direct competitors, but Gluware's 350 monthly 'gluware' searches show brand recognition is still nascent. They're fighting for mindshare in a market where 'glueware' (600 searches) is actually misspelled more than their brand—indicating either poor SEO or explosive word-of-mouth.
The Growth Trajectory
With $17.6M in revenue and 65 employees, Gluware is operating at $270K revenue per employee—solid for an infrastructure startup. Their traffic split (31% organic, 28% direct) suggests a sales-led motion where enterprise buyers search for them directly after hearing from sales. The 'undefined' 84.2% traffic share is either a data gap or indicates they're serving US enterprise customers primarily. Their tech stack (jQuery, Tailwind, Bootstrap) reveals a pragmatic, not bleeding-edge, approach—prioritizing reliability over flash.
What makes Gluware dangerous is their positioning: 'Safe and Reliable Agentic AI.' In a market saturated with 'AI-powered' buzzwords, they're doubling down on safety. Their CEO Jeff Gray and CTO Jeff Boone aren't pitching sci-fi automation—they're selling something that won't bankrupt your company when it hallucinates. This is a company that understands enterprise risk aversion better than its VC-backed competitors.
- Auto-remediation engine that acts before human intervention
- Agent-based discovery eliminates configuration blind spots
- Integrates with legacy infrastructure without rip-and-replace
- Targets the 'human error' root cause of 70% of outages
The Verdict: Enterprise-Ready, Not Hype-Driven
Gluware is playing the long game in network automation while competitors chase AI buzzwords. Their revenue and team size suggest they've found product-market fit in the Fortune 500. The real question isn't whether they can build it—it's whether they can scale brand awareness fast enough to outpace the NetBrains and IP Fabrics of the world.
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https://gluware.com/wp-content/uploads/2025/11/gluware-ai-social-image.jpg
Meta Tags
Gluware Intelligent Network Automation for the Cloud Era™
Eliminate network exposures and outages with auto-remediating intelligent network automation.
AIOps From Vision to Value with Unparalleled Speed, Safety, and Reliability.
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About gluware.com
Eliminate network exposures and outages with auto-remediating intelligent network automation.
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gluware.com uses 18 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, PHP, and more.
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gluware.com receives approximately 4.5K monthly visitors and ranks #3,955,720 globally. The website has a bounce rate of 41% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:14 on the site.
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