go.carium.com
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The Invisible Engine of Virtual Care
Carium's stealthy playbook for powering end-to-end patient journeys
In the crowded virtual health market, Carium isn't selling a flashy app to patients—it's building the invisible engine that powers entire care journeys. With 84 employees and $22.7M in revenue, this B2B powerhouse is quietly integrating itself into the backbone of healthcare systems.
"Carium isn't competing for patient attention—it's owning the infrastructure that makes virtual care actionable."
The B2B2C Playbook
Carium's genius lies in its dual-market strategy. They don't chase consumers directly; they enable healthcare providers to deliver personalized care at scale. With bi-directional EHR integration and intelligent automations, they've built the connective tissue between clinical workflows and patient engagement—turning fragmented touchpoints into cohesive journeys.
The Efficiency Paradox
Here's the counterintuitive insight: Carium's low traffic (389 monthly visits) is actually a strength. While consumer health apps chase vanity metrics, Carium's 49% direct traffic signals deep enterprise integration. Their customers aren't browsing—they're logging into systems that power entire care teams. This isn't a growth story; it's a stickiness story.
The leadership team—CGO Rick Johnston, CTO Scott Pradels, and VP Eko Prasetya—has deliberately avoided the consumer app trap. Instead of building a brand patients recognize, they've positioned themselves as the infrastructure layer healthcare systems can't live without. This is enterprise software with consumer-grade UX, a rare and valuable combination in healthcare tech.
- Bi-directional EHR integration as core value prop, not a feature
- Intelligent automation that scales care team efficiency
- End-to-end journey orchestration vs. point solutions
- Enterprise-first mindset with 49% direct traffic
The Quiet Giant Strategy
Carium proves that in healthcare infrastructure, being the invisible engine beats being the flashy front-end. Their $22.7M revenue with minimal public footprint suggests a business model built on deep enterprise relationships, not viral growth—exactly what healthcare systems demand.
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Carium | Virtual Care Management Technology
Carium is a Care Management Platform, delivering the next generation of advanced virtual health technology for healthcare. With bi-directional EHR integration and intelligent automations, Carium is the engine to drive an end-to-end care journey, making it actionable, personalized and efficient for care teams and the people they serve.
Carium | Virtual Care Management Technology
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About go.carium.com
Carium is a Care Management Platform, delivering the next generation of advanced virtual health technology for healthcare. With bi-directional EHR integration and intelligent automations, Carium is the engine to drive an end-to-end care journey, making it actionable, personalized and efficient for care teams and the people they serve.
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go.carium.com uses 18 technologies across their website including YouTube Embed, Font Awesome, HSTS, and more.
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go.carium.com receives approximately 389 monthly visitors. The website has a bounce rate of 2% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 14:24 on the site.
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