groups360.com
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Groups360: The Anti-Chaos Booking Engine
How a $55M funded startup is fixing the $200B group travel headache
Group travel is a $200B market plagued by spreadsheets, endless email chains, and opaque pricing. Groups360 isn't just fixing the friction—they're eliminating the chaos entirely by letting planners book entire hotel blocks instantly, not just request them.
"Groups360 solved the single biggest bottleneck in group travel: the delay between 'we need rooms' and 'we have rooms.'"
The Planner's Dilemma
The platform targets sports teams, corporate events, and wedding planners—users drowning in coordination hell. Their 51.9K monthly visits aren't accidental; they're capturing the 'group trip to austin' and 'sports team travel' keywords where legacy sites fail. With $55.5M in funding, they've built the infrastructure to scale beyond the niche.
The Growth Trajectory
At 117 employees and $29.7M revenue, Groups360 is operating at ~$250K revenue per employee—a strong efficiency metric for a B2B2C marketplace. Their 42% organic search traffic suggests they're building a brand that attracts planners, not just transactional users. The real moat? Instant booking capability that transforms the 2-3 week RFP cycle into a 2-minute checkout.
Their tech stack reveals a modern approach: Tailwind CSS and Ant Design for rapid UI iteration, jQuery for legacy compatibility, and lazy loading for performance. The real signal is in their leadership—CEO Kemp Gallineau and Sr. VP Shane Husband bring enterprise SaaS experience to a vertical that's been dominated by slow-moving incumbents.
- Instant hotel block booking (vs. traditional RFPs)
- Transparent group rates up to 60% off standard pricing
- Sports team travel as a focused vertical
- B2B2C model: they monetize the transaction, not just the lead
The Verdict: A Platform, Not Just a Tool
Groups360 is building the operating system for group travel, not just another booking site. Their $55M war chest and 60% discount promise suggest they're playing the long game—owning the workflow, not just the transaction.
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About groups360.com
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Technology Stack
groups360.com uses 20 technologies across their website including Google Fonts, PHP, WordPress, and more.
Fonts
Google Fonts
Programming Languages
PHP
CMS
WordPress
Advertising
Microsoft Ads, LinkedIn Insight Tag, Facebook Pixel
Analytics & Marketing
Mouseflow, Clarity, Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Traffic & Audience
groups360.com receives approximately 51.9K monthly visitors and ranks #732,602 globally. The website has a bounce rate of 70% with visitors viewing an average of 1.3 pages per visit. Users spend an average of 0:27 on the site.
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