harleytherapy.com
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Harley Therapy: The Airbnb of Mental Health?
A $2.1M revenue platform disrupting traditional therapy booking with tech-first convenience.
In a fragmented $100B+ mental health market, Harley Therapy isn't selling therapy sessions—they're selling frictionless access. With a lean team of 21 and $2.1M in revenue, they've built a platform that treats mental health booking with the same UX rigor as booking a flight.
"They're not just listing therapists—they're standardizing the discovery experience in a notoriously opaque industry."
The Platform Play
Harley Therapy operates like a marketplace, not a clinic. With 56% organic traffic, they've mastered SEO for high-intent keywords like 'harley therapy' (570 monthly volume) and niche queries like 'emotional backlog' (480 monthly volume). This suggests they're capturing users actively seeking solutions, not just browsing.
Growth in Silence
Despite 62K monthly visits, their global rank (#466K) reveals a focused, localized strategy. The undefined traffic share (70.1%) likely points to UK dominance, where they can leverage local regulations and trust. Their 34% direct traffic indicates strong brand recall—a rare feat for a platform in a clinical space.
Their tech stack is pragmatic: Tailwind CSS for speed, Google Analytics for data, and Intercom for support. No flashy AI or blockchain—just solid infrastructure. The Trustpilot rating of 3.8/5 with only 3 reviews is a red flag, suggesting they're either early-stage in reputation building or intentionally keeping a low public profile.
- Revenue-per-employee: ~$100K—efficient for a health platform
- Top keyword 'harley therapy' dominates their organic strategy
- Social presence on TikTok signals Gen Z targeting
- Minimal reviews suggest B2B or referral-heavy acquisition
The Quiet Disruptor
Harley Therapy proves you don't need massive scale to build a $2M+ revenue platform—just sharp SEO and a frictionless product.
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Meta Tags
Harley Therapy Platform | Book Counselling & Psychotherapy Online
Book therapy online with professional, qualified UK counsellors & psychotherapists. Choose online counselling by video, chat, telephone counselling or find therapy near you, 24/7.
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Reviews (3)
Great experience
I've been working with my therapist Wendy through Harley Therapy for a few years now and its been a great experience. The system is really easy to use and having the payments sorted automatically is super helpful so I dont have to remember to transfer cash every week (ive found managing that myself really stressful in the past!). Nothing negative to add :)
Awful therapist **Shira Freeman**.
Awful therapist **Shira Freeman**. Awful therapist **Shira Freeman**. Cold, unsupportive, antagonistic, bad listener. Tone deaf to feedback, and disingenuous. When she ends the sessions she never says goodbye graciously, rather sounding like she can't wait to scrape the excrement off her shoe. Every session started late, I always waited like Billy no mates till she deigned to appear. When I stopped therapy after she upset me badly she only got in touch to say my payment wasn't going through and even when I explained I'd stopped therapy she did not attempt at all to understand how she had let me down or to arrange a chat to air the issues to see if the therapeutic relationship was salvageable. She couldn't wait to get rid of me. She doesn't care but at least she doesn't pretend to even at over £70 a hour! Goes at her own pace rather than being sensitive to the client's stage. Very unemotionally giving, if you don't conform to her snappy solutions which might work if you were a machine she is very intolerant and doesn't even try to hide her irritation. Doesn't follow up pointless "homework" randomly set to give the illusion of methodology, she doesn't adjust when given feedback about what isn't helpful. I came to her ironically for issues surrounding being let down by my cancer hospital but even though I am still in the middle of a normal ombudsman procedure to which I am legally entitled she kept goading me to get over it, suggesting (which I already know!) I probably wouldn't win even though I've repeatedly told-reassured!- her that my expectations are very realistic. So I've been paying just to be undermined, which I told her explicitly she was doing to me, yet she made no attempt to address my position. Strung me along for weeks. When Harley forced her to write an apology after I made a complaint it was literally "Sorry *IF* you felt...." Yes that's the gracious, self-aware language a "qualified" therapist had in her toolkit, you couldn't make this up! In her "apology" email she slyly claims to have only come across as cold and uncaring for being concerned about a payment error as she didn't yet know I'd left. But her bad faith is so transparent since even when I explained I was leaving she just sent a curt " Hi, I'm sorry to hear that. Thank you for letting me know and I hope all goes well for you." With zero attempt at finding out if I was ok or if I wanted to discuss anything which is industry standard when therapeutic ruptures commonly occur. She was so obviously grateful to be shot of me in her version of "constructive dismissal". Her "apology" email trotted out a few breezy "I do hope"s. Appalling experience, this woman hurt me a lot. These therapists rightly challenge their clients: we open ourselves up to growth and change but they must be equally open and accountable for their modus operandi otherwise the situation is just abusive and gives therapy a bad name as unfortunately I found to be the case with Shira Freeman. Avoid. On the other hand the admin lady Sophie-Claire was wonderful, it's a shame she wasn't my therapist! It appears you can only provide publishable feedback by direct therapist invitation. No surprise they don't actively solicit TrustPilot reviews.
Awful therapist **Shira Freeman**.
Awful therapist **Shira Freeman**. Cold, unsupportive, antagonistic, bad listener. Tone deaf to feedback, and disingenuous. When she ends the sessions she never says goodbye graciously, rather sounding like she can't wait to scrape the excrement off her shoe. Every session started late, I always waited like Billy no mates till she deigned to appear. When I stopped therapy after she upset me badly she only got in touch to say my payment wasn't going through and even when I explained I'd stopped therapy she did not attempt at all to understand how she had let me down or to arrange a chat to air the issues to see if the therapeutic relationship was salvageable. She couldn't wait to get rid of me. She doesn't care but at least she doesn't pretend to even at over £70 a hour! Goes at her own pace rather than being sensitive to the client's stage. Very unemotionally giving, if you don't conform to her snappy solutions which might work if you were a machine she is very intolerant and doesn't even try to hide her irritation. Doesn't follow up pointless "homework" randomly set to give the illusion of methodology, she doesn't adjust when given feedback about what isn't helpful. I came to her ironically for issues surrounding being let down by my cancer hospital but even though I am still in the middle of a normal ombudsman procedure to which I am legally entitled she kept goading me to get over it, suggesting (which I already know!) I probably wouldn't win even though I've repeatedly told-reassured!- her that my expectations are very realistic. So I've been paying just to be undermined, which I told her explicitly she was doing to me, yet she made no attempt to address my position. Strung me along for weeks. When Harley forced her to write an apology after I made a complaint it was literally "Sorry *IF* you felt...." Yes that's the gracious, self-aware language a "qualified" therapist had in her toolkit, you couldn't make this up! In her "apology" email she slyly claims to have only come across as cold and uncaring for being concerned about a payment error as she didn't yet know I'd left. But her bad faith is so transparent since even when I explained I was leaving she just sent a curt " Hi, I'm sorry to hear that. Thank you for letting me know and I hope all goes well for you." With zero attempt at finding out if I was ok or if I wanted to discuss anything which is industry standard when therapeutic ruptures commonly occur. She was so obviously grateful to be shot of me in her version of "constructive dismissal". Her "apology" email trotted out a few breezy "I do hope"s. Appalling experience, this woman hurt me a lot. These therapists rightly challenge their clients: we open ourselves up to growth and change but they must be equally open and accountable for their modus operandi otherwise the situation is just abusive and gives therapy a bad name as unfortunately I found to be the case with Shira Freeman. Avoid. On the other hand the admin lady Sophie-Claire was wonderful, it's a shame she wasn't my therapist! It appears you can only provide publishable feedback by direct therapist invitation. No surprise they don't actively solicit TrustPilot reviews.
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About harleytherapy.com
Book therapy online with professional, qualified UK counsellors & psychotherapists. Choose online counselling by video, chat, telephone counselling or find therapy near you, 24/7.
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Technology Stack
harleytherapy.com uses 14 technologies across their website including Cloudinary, Font Awesome, Sentry, and more.
Media
Cloudinary
Fonts
Font Awesome
Error Tracking
Sentry
Backend Frameworks
Ruby on Rails
Cloud & Hosting
Cloudflare
Advertising
Microsoft Ads, Facebook Pixel
Traffic & Audience
harleytherapy.com receives approximately 62.2K monthly visitors and ranks #466,379 globally. The website has a bounce rate of 46% with visitors viewing an average of 3.5 pages per visit. Users spend an average of 2:50 on the site.
The majority of harleytherapy.com's traffic comes from undefined, undefined, .
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