Most companies chase traffic. Harweb ignores it entirely. With 46% organic and 33% direct traffic, their 65 monthly visits likely come from government procurement officers checking a vendor portal. They don't need SEO because they win contracts through relationships, not clicks. The top keyword 'bajatodo net' (230 volume) is irrelevant to their actual business—a ghost signal in the data.

Bernardo Tornero (Full Stack Developer) is the only visible human face. But 101 employees means this is a mid-sized agency with deep institutional knowledge. In GovTech, headcount equals credibility. They likely maintain legacy systems for Mexican federal or state agencies—contracts that renew automatically and require massive compliance overhead. The revenue per employee ($140k) suggests custom software development and long-term maintenance, not SaaS.