hasbro.com
Get leads like Hasbro — and thousands more
Build targeted lists by tech stack, traffic, and more
Hasbro.com: The Digital Fortress of Play
How a legacy toy giant commands the digital playground with 1.7M monthly visitors
Hasbro.com isn't just an e-commerce site—it's the digital command center for a $6.1B empire that transformed from a simple toy company into a cross-platform entertainment juggernaut. While competitors struggle for attention, Hasbro leverages 3.3 million backlinks and iconic IP to dominate the online play space.
"Monopoly isn't just a game—it's a keyword generating 254,000 monthly searches. Hasbro owns the vocabulary of play."
The Nostalgia Engine
The traffic distribution reveals Hasbro's secret weapon: legacy IP with digital relevance. 'Monopoly' (254K monthly searches) and 'Furby' (105K searches) aren't just products—they're cultural artifacts driving 52% of traffic organically. The site functions as a nostalgia portal where parents rediscover toys for their kids, creating a self-perpetuating demand cycle.
Direct Traffic Dominance
With 35% direct traffic (612K monthly visits), Hasbro has achieved what most brands dream of: brand recognition so strong that users type 'hasbro.com' directly rather than searching. This isn't accidental—it's the result of decades of retail presence now translating into digital intent. The 46.8% traffic concentration in 'undefined' countries suggests either massive global appeal or tracking gaps that mask their true international footprint.
The technology stack tells a story of modernization. Built on Next.js with Tailwind CSS and Vite, Hasbro.com represents a mature digital transformation. They've moved beyond legacy systems to a component-driven architecture that can handle massive traffic spikes during holiday seasons. Yet, the Trustpilot rating of 2.2/5 from 88 reviews reveals a critical gap: the digital experience may be technically sound, but customer satisfaction lags—a common challenge for heritage brands adapting to direct-to-consumer models.
- Monopoly dominates search with 254K monthly queries—triple Nerf's volume
- Nerf ecosystem commands 124K monthly searches across related terms
- Direct traffic (35%) exceeds industry average for entertainment brands
- Trustpilot rating (2.2/5) signals customer experience challenges
Hasbro.com is a blueprint for legacy brand digital transformation
They've weaponized nostalgia while modernizing infrastructure—but customer experience remains the final frontier for true digital dominance
What tech stack does Hasbro use?
How much traffic does Hasbro get?
Traffic & Engagement
Rankings
Backlinks & Authority
Search Traffic
Top Organic Keywords
Where is Hasbro's audience located?
Who competes with Hasbro?
Device Distribution
What keywords does Hasbro rank for?
5 keywordsHow is Hasbro's SEO?
Open Graph Image
https://assets-us-01.kc-usercontent.com:443/1edcf8ca-f650-0075-67cf-7b089bed18e8/894e09cf-d6e0-4646-b296-5c8ad212d9a2/Furblets_Banner_Homepage.png
Meta Tags
Hasbro Toys And Games, Kids Toys, Action Figures, And Board Games - Hasbro
Explore Hasbro toys and games. View fun toys for kids with our selection of action figures, dolls, electronic games, board games, and more on the Hasbro site.
H1 Tags
What is Hasbro's revenue?
Who competes with Hasbro?
Who works at Hasbro?
Loading leads...
What do customers think of Hasbro?
Hasbro
Categories
Activity & Engagement
Contact Information
Reviews (20)
Great customer service
When we broke a small part of our recently acquired Connect 4 I thought Hasbro would treat us with disdain in asking if they could replace it. How wrong could I be! They not only reacted with kindness but replaced the part with no cost except for a minimal charge for post and packing.
Nerf should bring back n-strike elite
I love nerf guns I do collect them but now they keep making new dart types and new blasters. Just keep making n-strike like the good ( and old ) days
You’re able to get a cats game👌
You’re able to get a cats game👌
Customer support was great!
Customer support was great! They offered troubleshooting and tips to get my device working again, and even when that didn't work, they sent me a replacement (although it was a different item, due to how the one I had was off sale, but it was >= the quality of the original!) Not sure why their rating is so low overall, I didn't have any issues with them whatsoever =]
Ruined
I am just disappointed that they took Galoob and changed micro machines so much that they look like something completely different.
Frequently Asked Questions about Hasbro
What is Hasbro's Revenue?
What does Hasbro do?
How fast is Hasbro growing?
How do people interact with Hasbro?
How do people find Hasbro?
Who uses Hasbro?
What technologies does Hasbro use?
Who are Hasbro's competitors?
What do customers think of Hasbro?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Hasbro?
Contact Information
Export hasbro.com Data
Download the complete tech stack, analytics, leads, and company data for hasbro.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About hasbro.com
Explore Hasbro toys and games. View fun toys for kids with our selection of action figures, dolls, electronic games, board games, and more on the Hasbro site.
Company Overview
Contact hasbro.com
Phone Numbers
Technology Stack
hasbro.com uses 11 technologies across their website including Font Awesome, unpkg, Google Tag Manager, Google Analytics, and more.
Fonts
Font Awesome
CDN
unpkg
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading
Build Tools
Vite
UI Libraries
Ant Design
Traffic & Audience
hasbro.com receives approximately 1.7M monthly visitors and ranks #32,367 globally. The website has a bounce rate of 47% with visitors viewing an average of 2.8 pages per visit. Users spend an average of 1:28 on the site.
The majority of hasbro.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is hasbro.com?
What technologies does hasbro.com use?
How popular is hasbro.com?
Related Searches
This page provides publicly available information about hasbro.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit hasbro.com directly at https://hasbro.com.