hays.com
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Hays: The Recruitment Giant's Digital Dilemma
A 236K monthly visit behemoth stuck in the middle of a crowded market
Hays.com presents a fascinating paradox: a legacy staffing firm with massive brand recognition that's generating just $15M in revenue from nearly 240,000 monthly visitors. For a company that's been in the game for decades, this traffic-to-revenue ratio reveals a fundamental disconnect between their digital presence and actual business impact.
"With 236,000 monthly visitors generating only $15M in revenue, Hays is leaving millions on the table by failing to convert digital traffic into actual placements."
The Traffic Trap
Hays dominates search for branded terms—'hays' alone gets 66K monthly searches. But their organic search traffic is only 37%, meaning over half their visitors come through direct navigation. This suggests a loyal but limited user base, not organic growth. For a company with 125 employees, this traffic should generate far more than $15M annually. The real problem? They're competing in a market where Indeed, LinkedIn, and niche platforms have already captured the high-intent candidates.
The Enterprise Paradox
Hays' client list includes Fortune 500 companies, yet their digital footprint feels dated. The site uses Bootstrap and jQuery—technologies that signal legacy development rather than modern recruitment tech. Their social presence is fragmented across TikTok, LinkedIn, and Instagram, but engagement metrics are missing. For a 'global partner in recruitment,' their digital experience feels more like a 2010s job board than a 2024 talent platform.
The Trustpilot rating of 2.8/5 from just 4 reviews is telling. In an industry where trust is everything, this minimal social proof suggests either low customer engagement or a deliberate avoidance of public feedback. Compare this to competitors who actively manage thousands of reviews, and Hays' digital reputation strategy looks passive at best.
- Branded search dominance (66K monthly 'hays' searches) but poor conversion funnel
- Heavy reliance on direct traffic (49%) indicating limited new user acquisition
- Outdated tech stack (jQuery, Bootstrap) for a company positioning itself as a modern workforce solutions provider
- Minimal social proof with only 4 Trustpilot reviews and a 2.8/5 rating
The Middle Market Squeeze
Hays is caught between agile startups and tech giants, with neither the digital innovation nor the scale to dominate the future of recruitment.
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Open Graph Image
https://www.hays.com/documents/20151/80495625/Hays_Logo_Avatar_Logo_White_Blue_RGB_640x640.webp/23e8d8f7-f641-0c80-5aa7-05e188b5bbd8?version=1.0&t=1743167470894&imagePreview=1
Meta Tags
Hays: Staffing, Recruitment & Workforce Solutions USA
Connect with top talent or find your next role in tech, finance, law & more. Hays offers expert recruitment & workforce solutions across the US.
Hays: Staffing, Recruitment & Workforce Solutions USA - Hays USA - Hays PLC
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Hays
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Reviews (4)
Hays at Plymouth FAB!!!
Tania is the most amazing Business Manager. She is honest, professional, positive, encouraging and extremely personable. I cannot thank her enough for all her help and continuous communication. I unhesitatingly recommend her services to anyone seeking a career move or an employer wishing to find suitable candidates for a vacancy. Tania is the best ambassador for Hays and I trust she is valued accordingly.
Don't respond to their emails just CV collectors
Not sure why I am stupid enough responding to them. Not once did they have a legitimate opportunity. They are just here to collect CVs. Not responding to several follow ups even though the role needs to be filled ASAP. No feedback, nothing. As a candidate stay far away from them.
Received a spam message from Hays
Received a spam WhatsApp message from a woman named Linda from Hays. Tried to act as though I submitted a job application (which I didn't) and then proceeded with the sales pitch for low paying part time and full time jobs. I'm sure some people fall for this scam. Just beware, reading other negative reviews about their spam tactics.
Poorly structured in terms of problem…
Poorly structured in terms of problem resolution, local Consultants seems to struggle to understand their role, poor communication and implementation of agreed contractual instructions. (Chelmsford Branch) There's always issue with time sheets which prolong payment.
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About hays.com
Connect with top talent or find your next role in tech, finance, law & more. Hays offers expert recruitment & workforce solutions across the US.
Company Overview
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Technology Stack
hays.com uses 13 technologies across their website including Nhost, HSTS, Amazon Web Services, AWS CloudFront, and more.
Development
Nhost
Security
HSTS
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Privacy & Consent
TrustArc
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading
Traffic & Audience
hays.com receives approximately 236.9K monthly visitors and ranks #164,187 globally. The website has a bounce rate of 46% with visitors viewing an average of 3.4 pages per visit. Users spend an average of 1:47 on the site.
The majority of hays.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about hays.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit hays.com directly at https://hays.com.