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Headout: The Anti-OTA Powerhouse
How a $209M experience marketplace is winning by ignoring traditional travel logic
While travel giants like TripAdvisor and Booking.com chase generic hotel bookings, Headout is surgically dismantling the $180B experience economy. They're not selling seats—they're selling curated, high-margin moments that turn tourists into storytellers.
"Headout doesn't compete with OTAs—it bypasses them entirely by owning the last mile of the experience economy."
The Experience-First Mindset
Headout's 1.9M monthly visitors aren't searching for hotels—they're hunting for 'Disneyland tickets' (311K monthly searches) and 'headout promo codes' (1.3K). The data reveals a critical insight: 35% of traffic is direct, proving users don't discover Headout through generic travel searches. They come specifically for curated experiences. This is a brand built on experience authority, not travel aggregation.
The Growth Engine
With 651 employees and $73.6M in funding, Headout is scaling a capital-efficient model. Their 320K+ backlinks aren't from directory spam—they're earned through content that converts. The 53% organic search traffic indicates a sophisticated SEO moat around experience keywords, not destination keywords. They've built a fortress around 'things to do' while competitors fight for 'places to stay'.
The tech stack reveals their product-led DNA: Vite for speed, PWA for mobile-first, and Tailwind CSS for rapid iteration. This isn't a legacy booking platform—it's a modern web experience designed for conversion. Their 4.3/5 Trustpilot rating across 51K reviews proves the model scales without sacrificing quality, a rare feat in experience marketplaces.
- Owns the experience funnel from discovery to booking (no OTA middlemen)
- Capital-efficient growth: $209M revenue from $73.6M funding (2.8x efficiency)
- Direct traffic dominance: 35% bypass search entirely, indicating strong brand
- Experience keyword moat: Ranking for high-intent activity searches, not generic travel
Headout is the future of experience commerce
While OTAs optimize for transaction volume, Headout optimizes for experience quality—and the revenue proves it's the right bet.
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Open Graph Image

https://cdn-imgix-open.headout.com/flaps/non-city-specific/web/headout-default-banner-mobile-1.png?auto=compress&w=768&h=895&fit=min
Meta Tags
Headout: Things To Do, Attractions, Tours, Events & Experiences
Explore the world's best experiences - from expert-led tours and incredible landmarks to activities and events. Book tickets at the lowest prices and best deals.
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Headout
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Reviews (20)
A great evening out
A fantastic evening out to celebrate a significant birthday. All ages represented in the audience showing the group’s appeal continues.
The view from the top
The view from the top
They’re making our bookings easier to…
They’re making our bookings easier to get without hassle nor haste
Great day
Staff where very helpful to find your way around :) and the place was such a fun wee activity that takes up your full day absolutely brilliant
It was very nice experience my kids…
It was very nice experience my kids enjoyed alot the best part is 40 min shuttle bus tour worth the money.
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About headout.com
Explore the world's best experiences - from expert-led tours and incredible landmarks to activities and events. Book tickets at the lowest prices and best deals.
Company Overview
headout.com Social Media
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Technology Stack
headout.com uses 25 technologies across their website including Font Awesome, Adobe Fonts, PHP, Amazon Web Services, AWS CloudFront, and more.
Fonts
Font Awesome, Adobe Fonts
Programming Languages
PHP
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Advertising
DoubleClick Floodlight, Microsoft Ads, Google Ads, Facebook Pixel
Customer Support
Zendesk
Reviews
Trustpilot
Traffic & Audience
headout.com receives approximately 1.9M monthly visitors and ranks #29,585 globally. The website has a bounce rate of 49% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 1:47 on the site.
The majority of headout.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about headout.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit headout.com directly at https://headout.com.