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hemic.com
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hemic.com

9 technologies
VerifiedGrowingVisit4.1K/mo$38M1579 Tech25 Leads
Deep Dive

HEMIC: Hawaii's Insurance Titan

A deep dive into the dominant, hyper-local insurance player that defies Silicon Valley norms

While Silicon Valley obsesses over scale and disruption, HEMIC dominates a specific geography with a fortress strategy. This isn't a tech startup; it's a $38M revenue insurance specialist that owns the workers' comp market in Hawaii with ruthless efficiency.

$38M
Annual Revenue
157
Employees
47%
Direct Traffic
100%
Hawaii Traffic

"In a world of global SaaS platforms, HEMIC proves that deep, local dominance beats broad, shallow reach every time."

The Fortress Strategy

HEMIC doesn't try to be everything to everyone. They are the leading provider of workers' compensation insurance in Hawaii, with EPIC offering TDI specifically developed for the islands, and HIMI handling other business insurance needs. This hyper-local focus creates a moat that national competitors can't easily cross. With 100% of their traffic coming from undefined (presumably Hawaii), they have zero wasted marketing spend on irrelevant geographies.

The Traffic Paradox

Here's the counter-intuitive data: HEMIC gets 47% direct traffic versus only 28% organic search. In an era where SEO is king, this insurance giant relies on brand recognition and repeat business. The top keywords reveal their dominance: 'hemic' (480 volume), 'hemmic insurance' (300 volume), and even misspellings like 'hecki insurance' (350 volume) show up. When people search for 'protective insurance' (440 volume) or 'what is tdi in hawaii' (380 volume), they're likely finding HEMIC's EPIC subsidiary. This is the signature of a company that has become the category in its market.

The tech stack tells a story of pragmatic efficiency. They use jQuery, Bootstrap, and Tailwind CSS—hardly cutting-edge, but reliable and battle-tested. Google Analytics and Tag Manager are standard, but the presence of PWA (Progressive Web App) suggests they're thinking about mobile accessibility for their business clients. HSTS (HTTP Strict Transport Security) shows they take security seriously, which is non-negotiable in finance. No fancy frameworks, just solid engineering that works.

  • Martin Welch leads as CEO with a team of 157 employees generating $38M in revenue—approximately $242K per employee, a strong productivity metric for insurance
  • The leadership team includes specialized roles like General Counsel (Paul Naso) and SVP (Tammy Teixeira), indicating a mature, structured organization rather than a startup
  • The absence of funding data suggests they're either bootstrapped, privately held, or have been profitable for decades—classic insurance company DNA
No global ambition
Deep market penetration in Hawaii
No tech-first product
Specialized insurance products (TDI, workers' comp)
No viral growth metrics
Strong brand recognition (47% direct traffic)
No Silicon Valley playbook
Stable, profitable business model

The Unsexy Billion-Dollar Playbook

HEMIC proves that boring, regulated industries with geographic moats are where real wealth gets built—quietly and consistently.

What tech stack does Hemic use?

12 detected
Security1
Web Standards2
JavaScript Libraries2
Tracking & Analytics3
G
Google Tag Manager
G
Google Tag Manager
G
Google Analytics

How much traffic does Hemic get?

Traffic & Engagement

4.1K
Monthly Visits
2.7
Pages/Visit
2:26
Avg. Duration
27%
Bounce Rate
Monthly Traffic Trend+58%
2.6K
Oct 2025
Oct
2.9K
Nov 2025
Nov
4.1K
Dec 2025
Dec

Traffic Sources

Search
28%
Direct
47%
Social
17%
Referrals
6%
Email
0%
Paid
1%

Where is Hemic's audience located?

🌍100.0%

What keywords does Hemic rank for?

5 keywords
1hemic480 vol$4.53
2hemmic insurance300 vol
3protective insurance440 vol$13.00
4what is tdi in hawaii380 vol
5hecki insurance350 vol

How is Hemic's SEO?

Open Graph Image

OG Image preview
og:image

https://hemic.com/media/uo5f1fg1/construction-1.jpg

Meta Tags

title13 chars

HEMIC | HEMIC

description307 chars

The HEMIC Family of Companies has insurance products & risk management services for Hawai‘i businesses and their workers. HEMIC is the leading provider of workers' compensation insurance in Hawai‘i, EPIC has TDI developed specifically for Hawai‘i, and HIMI has solutions for other business insurance needs.

og:title

HEMIC - Insurance solutions for Hawai‘i’s businesses

languageEN-US

H1 Tags

h1The HEMIC Family of Companies.
h1HIMI's Small Business Program.
h1HEMIC Announces $5 Million Dividend to Policyholders.

Who works at Hemic?

Loading leads...

What do customers think of Hemic?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Hemic

What is Hemic's Revenue?
Hemic generates approximately $38M in annual revenue. With 157 employees, that's $242,000 per employee.
What does Hemic do?
The HEMIC Family of Companies has insurance products & risk management services for Hawai‘i businesses and their workers. HEMIC is the leading provider of workers' compensation insurance in Hawai‘i, EPIC has TDI developed specifically for Hawai‘i, and HIMI has solutions for other business insurance needs.
How fast is Hemic growing?
Hemic employee count has changed by 2% year over year.
What technologies does Hemic use?
Hemic uses 9 technologies across their website including Security, Analytics & Marketing, Web Standards. Key technologies include HSTS, Google Tag Manager, Google Analytics, Twitter Cards, PWA.
Who are Hemic's competitors?
Hemic's main competitors include Pacific Guardian Life Insurance Company, The Medicare Geek, UHA Health Insurance, Hawaii Dental Service, Island Insurance Company. These companies operate in similar markets and compete for the same customer base.

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What are Hemic's key pages?

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About hemic.com

The HEMIC Family of Companies has insurance products & risk management services for Hawai‘i businesses and their workers. HEMIC is the leading provider of workers' compensation insurance in Hawai‘i, EPIC has TDI developed specifically for Hawai‘i, and HIMI has solutions for other business insurance needs.

Company Overview

hemic.com
Website
finance
Industry
#3,726,978
Global Rank
4.1K
Monthly Visitors
9
Technologies
25+
Employees

hemic.com Social Media

Contact hemic.com

Technology Stack

hemic.com uses 9 technologies across their website including HSTS, Google Tag Manager, Google Analytics, Twitter Cards, PWA, and more.

Security

HSTS

Analytics & Marketing

Google Tag Manager, Google Analytics

Web Standards

Twitter Cards, PWA

CSS Frameworks

Bootstrap, Tailwind CSS

JavaScript Libraries

Swiper, jQuery

Traffic & Audience

4.1K
Monthly Visits
27%
Bounce Rate
2.7
Pages/Visit
2:26
Avg. Duration

hemic.com receives approximately 4.1K monthly visitors and ranks #3,726,978 globally. The website has a bounce rate of 27% with visitors viewing an average of 2.7 pages per visit. Users spend an average of 2:26 on the site.

The majority of hemic.com's traffic comes from .

Frequently Asked Questions

What is hemic.com?
The HEMIC Family of Companies has insurance products & risk management services for Hawai‘i businesses and their workers. HEMIC is the leading provider of workers' compensation insurance in Hawai‘i, EPIC has TDI developed specifically for Hawai‘i, and HIMI has solutions for other business insurance needs.
What technologies does hemic.com use?
hemic.com uses 9 technologies including HSTS, Google Tag Manager, Google Analytics, and 3 more. View the full tech stack analysis above.
How do I contact hemic.com?
You can contact hemic.com through their contact page.
What are hemic.com's social media accounts?
hemic.com is active on facebook, linkedin. You can find links to all their social media profiles in the social section above.
Is hemic.com hiring?
Check hemic.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is hemic.com?
hemic.com receives approximately 4.1K monthly visitors and ranks #3,726,978 globally. Traffic is growing by 39.0% month-over-month.

Related Searches

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This page provides publicly available information about hemic.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit hemic.com directly at https://hemic.com.