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Hiperwall: The AV-over-IP Dark Horse
How a 16-person team is quietly disrupting a $20B video wall market with software
In a world dominated by hardware-heavy AV solutions, Hiperwall is betting everything on software. While giants like Cisco and Barco fight over hardware margins, this 16-person team has built a pure-play software solution that turns any network into a video wall controller. The result? A lean $1.4M revenue operation in a market hungry for disruption.
"They're not selling hardware—they're selling a software layer that commoditizes the entire video wall infrastructure."
The Growth Paradox
With only 1,058 monthly visits and a global rank of #13M, Hiperwall's traffic numbers seem microscopic. But this reveals their true strategy: they're not playing the SEO game. Instead, they're targeting enterprise clients through direct sales and channel partners. The 38% direct traffic share suggests a highly targeted, relationship-driven sales motion—exactly what you'd expect from a B2B AV solution serving control rooms, stadiums, and command centers.
Technical Moat
Their tech stack tells a story of pragmatism over polish: jQuery, Bootstrap, and Tailwind CSS dominate the frontend, while Zendesk handles support. This isn't a company burning cash on flashy frameworks. They're building with battle-tested tools, keeping overhead low. The real innovation happens in their proprietary AV-over-IP engine—a software-only solution that eliminates the need for expensive hardware controllers, reducing costs by up to 80% compared to traditional matrix-based systems.
The keyword data reveals their positioning challenge. 'Video wall controller software' (290 monthly searches) is their primary target, but 'hiperwall' itself only gets 20 searches. They're competing in a crowded space where buyers search for solutions, not brands. Their Spanish keyword 'software de video wall' (230 searches) hints at international ambitions, but execution remains focused. The real telling term? 'hipercast.ia' (150 searches)—likely a legacy or related product showing brand fragmentation.
- Pure software architecture eliminates hardware dependency
- 16-person team maintains lean operations and high agility
- Direct traffic (38%) shows strong enterprise relationships
- Multi-language keyword targeting suggests global expansion plans
The Dark Horse Playbook
Hiperwall proves you don't need scale to win—just the right software in the right niche. Their $1.4M revenue from 16 people suggests a 9:1 revenue-to-employee ratio that would make SaaS investors blush. The question isn't whether they can grow—it's whether they'll remain a profitable niche player or scale into the enterprise AV controller market they're clearly built for.
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Home - Hiperwall
Software-driven AV-over-IP video wall control solutions that reduce costs and complexity while offering unparalleled flexibility and security.
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About hiperwall.com
Software-driven AV-over-IP video wall control solutions that reduce costs and complexity while offering unparalleled flexibility and security.
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hiperwall.com uses 15 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
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Zendesk
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hiperwall.com receives approximately 1.1K monthly visitors and ranks #13,203,332 globally. The website has a bounce rate of 37% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:12 on the site.
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