hlw.com
Get leads like Hlw — and thousands more
Build targeted lists by tech stack, traffic, and more
HLW: The Industrial Giant Hiding in Plain Sight
A $326M architecture firm with a digital footprint that screams 'we don't need your clicks'
In a world obsessed with digital traffic and SEO dominance, HLW.com is the architectural equivalent of a stealth bomber—massive in scale (722 employees, $326M revenue), yet virtually invisible online. This isn't a bug; it's a deliberate strategy for serving Fortune 500 clients who value discretion over downloads.
"HLW's 12K monthly visits aren't a weakness—they're proof that billion-dollar projects don't come from Google searches."
The Anti-Consumer Playbook
While most firms chase viral content, HLW's traffic is 36% direct—a signal that clients (like Uniqlo, Google, and corporate HQs) come to them, not the other way around. Their top keywords reveal the truth: 'uniqlo us headquarters' (580 searches) and 'google office gym' (150 searches) aren't accidental—they're the exact projects in their portfolio. This is a firm that doesn't need to blog about '10 Architectural Trends' because they're building the trends themselves.
The B2B Blind Spot
HLW's tech stack (WordPress, jQuery, Bootstrap) feels dated for a modern firm, but that's the point—they're not optimizing for conversions; they're optimizing for credibility. The 42% organic traffic is likely driven by branded searches ('hlw' gets 3,040 monthly searches) and employee searches ('melissa strickland hlw' at 140), not inbound marketing. This is a firm that wins on reputation, not reach.
The leadership team (Melissa Horvat, Ed Stand, Cristen Colantoni) isn't building a personal brand—they're building a collective one. With no Trustpilot reviews and minimal backlinks, HLW operates in a trust economy where referrals, not reviews, drive deals. Their global rank (#1.7M) is irrelevant when your clients are in boardrooms, not search results.
- Revenue per employee: ~$452K (elite efficiency)
- Traffic concentration: 63% from undefined countries (likely US corporate hubs)
- Tech stack: Deliberately simple—no expensive martech, no conversion funnels
- Client acquisition: 100% relationship-driven (no visible lead gen)
The Unsexy Truth About Billion-Dollar B2B
HLW proves that when you're building headquarters for Google, you don't need a website that converts—you need one that exists. Their digital minimalism is their moat: while competitors chase algorithms, HLW chases contracts. The real question isn't why their traffic is low, but why more industrial firms haven't copied their playbook of strategic invisibility.
What tech stack does Hlw use?
How much traffic does Hlw get?
Traffic & Engagement
Traffic Sources
Where is Hlw's audience located?
What keywords does Hlw rank for?
5 keywordsHow is Hlw's SEO?
Meta Tags
Homepage - HLW
Schema Types
What is Hlw's revenue?
Who works at Hlw?
Loading leads...
What do customers think of Hlw?
No Trustpilot reviews available for this company.
Frequently Asked Questions about Hlw
What is Hlw's Revenue?
How fast is Hlw growing?
What technologies does Hlw use?
Who are Hlw's competitors?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Hlw?
Contact Information
Export hlw.com Data
Download the complete tech stack, analytics, leads, and company data for hlw.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About hlw.com
Company Overview
hlw.com Social Media
Contact hlw.com
Phone Numbers
Technology Stack
hlw.com uses 12 technologies across their website including Adobe Fonts, HSTS, PHP, and more.
Fonts
Adobe Fonts
Security
HSTS
Programming Languages
PHP
CMS
WordPress
Advertising
LinkedIn Insight Tag
Analytics & Marketing
Google Analytics
Traffic & Audience
hlw.com receives approximately 12.1K monthly visitors and ranks #1,753,243 globally. The website has a bounce rate of 40% with visitors viewing an average of 2.3 pages per visit. Users spend an average of 1:00 on the site.
The majority of hlw.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is hlw.com?
What technologies does hlw.com use?
How do I contact hlw.com?
What are hlw.com's social media accounts?
How popular is hlw.com?
Related Searches
This page provides publicly available information about hlw.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit hlw.com directly at https://hlw.com.