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BASIC's Last Stand: The $44M Gamble
Holdaforum's DiscoRunner bets big on nostalgic programming nostalgia
In an era of AI code generation, Holdaforum.com is resurrecting the 1980s. Their product, DiscoRunner, isn't just a BASIC interpreter—it's a $44.2M bet that learning to code through retro games is the future of developer education.
"They're not building another coding platform—they're weaponizing nostalgia for the modern learning curve."
The Technical Contradiction
DiscoRunner supports both Integer and Floating Point (Applesoft) BASIC dialects from the Apple II era. The tech stack reveals a modern paradox: WordPress and PHP power the site, while jQuery, Tailwind CSS, and Bootstrap handle the frontend. Cloudflare protects it all. This isn't a garage project—it's a professionally built time machine.
The Funding Paradox
Here's the head-scratcher: $44.2M in funding for a company with zero reported monthly visits. Either this is the most stealthy launch in edtech history, or investors are betting on a product still finding its audience. With just 25 employees and $1.8M revenue, the math suggests they're burning cash on R&D while the market remains oblivious.
The strategy appears clear: create an immersive BASIC learning environment where users discover programming through classic games. It's a 'learn by playing' approach that sidesteps the intimidation of modern frameworks. But in a world dominated by JavaScript and Python, BASIC remains a niche dialect—raising questions about market size and scalability.
- Multi-dialect BASIC interpreter (Integer & Applesoft)
- Gamified learning through classic Apple II games
- WordPress-based platform with modern frontend stack
- Zero organic search presence despite $44M funding
- 25-person team building in stealth mode
The $44M Question
Is Holdaforum building the next Duolingo for retro programming, or is DiscoRunner a beautiful artifact destined for obscurity? With zero traffic and massive funding, they're either playing the long game or playing themselves.
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DiscoRunner BASIC Interpreter | Applesoft BASIC Emulator
Discover BASIC while playing classic games with Discorunner! DiscoRunner is a multi-dialect BASIC interpreter. Its initial release supports Integer and Floating Point (Applesoft) BASIC from the Apple II.
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About holdaforum.com
Discover BASIC while playing classic games with Discorunner! DiscoRunner is a multi-dialect BASIC interpreter. Its initial release supports Integer and Floating Point (Applesoft) BASIC from the Apple II.
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holdaforum.com uses 10 technologies across their website including YouTube Embed, Google Fonts, HSTS, and more.
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YouTube Embed
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Google Fonts
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HSTS
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PHP
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WordPress
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Cloudflare
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holdaforum.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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