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Humano: The Logistics Staffing Powerhouse
How a $97M staffing firm dominates logistics with a focused, tech-enabled approach
In the fragmented $200B US staffing industry, Humano isn't chasing every vertical—it's dominating logistics with surgical precision. With 289 employees and $97M in revenue, this isn't a generic temp agency; it's a specialized labor force engine powering warehouses and supply chains across America.
"Humano proves that in staffing, depth beats breadth. They don't place nurses—they own the warehouse floor."
The Logistics Niche Strategy
While competitors chase every industry vertical, Humano's keyword strategy reveals laser focus. They rank for 'lumpers' and 'warehouse responsibilities'—terms only logistics insiders value. This isn't accidental; it's a deliberate moat. Their 28% organic traffic share suggests they've built SEO authority in a niche where generic staffing firms can't compete. The 'humano' brand itself generates 13,880 monthly searches—strong brand equity in a low-visibility industry.
The Human Infrastructure
With 289 employees generating $97M in revenue, Humano achieves $335K revenue per employee—exceptional for staffing where margins are typically thin. This efficiency suggests highly optimized operations, likely powered by their tech stack (jQuery, Tailwind, Bootstrap) and analytics (Google Tag Manager, Clarity). Their leadership team spans operations, HR, and recruiting—structured for scale. The absence of funding data implies profitability or bootstrapped growth, making every hire count.
The traffic data tells an interesting story: 47% direct traffic indicates strong brand recognition—clients and candidates type 'humano.net' directly. This is rare in staffing, where most traffic comes from job boards or Google searches. The 28% organic share shows they're capturing search intent for logistics staffing, while the 100% US traffic concentration (despite the 'undefined' label) suggests they've conquered their home market before expanding internationally.
- Dominates logistics staffing with specialized keywords like 'lumpers' (870 monthly searches)
- High revenue per employee ($335K) indicates operational excellence
- Strong direct traffic (47%) shows brand authority in a commoditized industry
- Uses modern web tech (Tailwind, Bootstrap) for candidate experience
- Leadership team covers all critical functions: ops, HR, recruiting, and travel logistics
The Logistics Staffing Playbook
Humano proves that in labor-intensive industries, specialization + operational excellence = sustainable moat. They're not building a unicorn—they're building an empire, one warehouse at a time.
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Meta Tags
Professional Staffing Services in United States - Humano
Discover top professional staffing services in USA with Humano. We provide best-in-class labor force staffing services to meet your needs. Contact us today!
Streamline your staffing needs with Humano. Contact us now!
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About humano.net
Discover top professional staffing services in USA with Humano. We provide best-in-class labor force staffing services to meet your needs. Contact us today!
Company Overview
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Technology Stack
humano.net uses 15 technologies across their website including Font Awesome, PHP, WordPress, and more.
Fonts
Font Awesome
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PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Advertising
LinkedIn Insight Tag
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Traffic & Audience
humano.net receives approximately 6.9K monthly visitors and ranks #2,429,448 globally. The website has a bounce rate of 40% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 2:16 on the site.
The majority of humano.net's traffic comes from .
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