In a world of bloated agencies and solo freelancers, Hutman Inc. operates in a rare sweet spot: a 6-person team generating $400K annually while mastering a specific stack. They're not chasing unicorn valuations—they're building sustainable, high-quality web applications with surgical precision.

"They're not building a platform—they're building a practice. And in the web development world, that's often the more sustainable path."

The traffic story is telling: 47% direct traffic, 28% organic search. This isn't a company relying on paid acquisition or viral content. Nearly half their visitors come directly—meaning repeat clients, referrals, and established relationships. The 6,965 monthly visits might seem modest, but for a specialized web development shop, this indicates quality over quantity traffic.

• Mastery over breadth: Deep expertise in 3-4 CMS platforms instead of surface-level knowledge across 20
• Direct traffic dominance: 47% direct vs 28% organic suggests strong client retention and referrals
• Pragmatic tech stack: Laravel + Alpine.js + jQuery shows they support both modern and legacy systems
• Sustainable growth: $400K revenue with 6 people indicates healthy margins without overextension