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HYGRO: The Wind-to-Wheel Hydrogen Play
A lean Dutch startup betting on direct wind-to-hydrogen integration
In a sector crowded with billion-dollar promises, HYGRO operates with surgical focus: turning wind energy directly into hydrogen. They're not just selling a concept; they're building the entire chain.
"HYGRO isn't just supplying hydrogen; they are vertically integrating the technology to make it affordable."
The Efficiency Play
HYGRO's core thesis is that the cheapest hydrogen comes from bypassing the grid. By pairing electrolyzers directly with wind farms (specifically targeting the Wieringermeer area), they minimize transmission losses and price volatility. Their keyword data reveals this focus: 'wind plan wieringermeer' and 'aggregaat 5mw' are driving search traffic, indicating they are building where the wind blows strongest.
The B2B Reality
With 51 employees and $18.4M in revenue, HYGRO is in the 'scale' phase. However, their web traffic (1,728 monthly visits) is surprisingly low for a company of this size. This suggests a classic industrial B2B model: heavy reliance on direct sales and contracts rather than inbound marketing. They aren't chasing clicks; they're chasing offtake agreements.
- **Vertical Integration:** They develop both the tech stack and the projects, reducing dependency on third-party vendors.
- **Niche SEO Strategy:** Ranking for technical queries like 'netherlands electrolyzer electricity amount to kg of hydrogen' targets engineers, not general consumers.
- **Dutch Focus:** 98.4% of traffic comes from the Netherlands, anchoring them in Europe's most aggressive hydrogen corridor.
The contrast between their revenue ($18.4M) and their web presence is telling. For founders and investors, HYGRO represents a 'quiet giant' archetype. They are using Matomo for analytics—privacy-conscious and self-hosted—mirroring their operational ethos. They don't need to go viral; they need to produce hydrogen at scale and cost.
The Verdict: Execution Over Hype
HYGRO is building infrastructure, not a website. Their low traffic is a feature, not a bug, of a high-touch industrial business.
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Green Hydrogen from wind to wheel | HYGRO
HYGRO is your green hydrogen supplier. We simultaneously develop the technological chain as well as hydrogen projects.
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About hy-gro.nl
HYGRO is your green hydrogen supplier. We simultaneously develop the technological chain as well as hydrogen projects.
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hy-gro.nl uses 3 technologies across their website including PHP, Matomo, Bootstrap.
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PHP
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hy-gro.nl receives approximately 1.7K monthly visitors and ranks #9,568,313 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:23 on the site.
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