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The Ghost in the Gamification Machine
A $0.8M revenue ghost ship sailing in a $60B market. What's the catch?
IActionable.com is a 10-person analytics company claiming to master employee gamification, yet it registers zero monthly traffic. This isn't a startup; it's a ghost ship sailing on $0.8M in revenue with no digital footprint.
"Zero traffic isn't a glitch; it's a business model."
The B2B Shadow Play
While competitors fight for SEO dominance, IActionable seems to operate entirely off-grid. With a tech stack including Zendesk and Cloudflare, they aren't amateurs. This suggests a hyper-focused, old-school enterprise sales motion—selling to a tiny niche of legacy clients who don't browse the web for solutions.
Revenue vs. Relevance
A $0.8M run rate for a 10-person team is dangerously lean. That's roughly $80k per employee—barely enough to cover salaries, let alone R&D. They are likely running on fumes or servicing long-tail maintenance contracts for a product that has ceased active development.
The 'Analytics' label is misleading. They are in the 'Employee Performance & Gamification' space, a market dominated by heavyweights like Bonusly and Achievers. To survive with zero organic visibility, IActionable must rely on a closed-loop referral system or a legacy product that simply hasn't been turned off yet.
- The 'Zero Traffic' Paradox: Impossible for a healthy SaaS, normal for a maintenance-mode cash cow.
- The Tech Stack: Bootstrap and jQuery signal a UI that hasn't been updated in years.
- The Financials: $0.8M revenue is a red flag for a 10-person team in a high-burn industry.
The Ultimate Acquisition Target?
This isn't a growth play; it's a customer acquisition asset.
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Meta Tags
Employee Gamification & Performance Management Software | IActionable
Are you looking for the best in employee gamification & performance management? IActionable can help you with all of your gamification needs.
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About iactionable.com
Are you looking for the best in employee gamification & performance management? IActionable can help you with all of your gamification needs.
Company Overview
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Technology Stack
iactionable.com uses 12 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
Fonts
Font Awesome, Google Fonts
Programming Languages
PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Customer Support
Zendesk
Performance
Lazy Loading
Traffic & Audience
iactionable.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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