ibm.com
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IBM.com: The Titan That Refuses to Die
How a legacy tech giant still commands 15M monthly visits in the AI era
IBM.com isn't just a website—it's a digital fortress built over decades of enterprise trust. While startups chase viral moments, this 111-year-old tech giant quietly commands nearly 15 million monthly visits, proving that in B2B, brand equity isn't just valuable—it's impenetrable.
"IBM doesn't chase traffic—it inherits it. While competitors fight for keywords, IBM owns its name, its reputation, and the enterprise search results that matter."
The SEO Fortress
With 59.9 million backlinks and ranking for 'AI' (4.4M monthly searches) and 'IBM' itself (404K searches), IBM's digital moat is built on decades of enterprise credibility. The fact that 'Claude AI' drives more search volume to IBM.com than most competitors' own brands is a masterclass in capturing adjacent demand.
The Enterprise Gravity Well
42% direct traffic is the holy grail of B2B—these aren't browsers, they're believers. When IT directors, CTOs, and procurement teams type 'ibm.com' directly, they're not researching options. They're already in the funnel, making this one of the most qualified traffic sources in tech.
The tech stack reveals a paradox: jQuery and Bootstrap alongside modern AWS CloudFront and Tailwind CSS. It's a digital archeology dig—layers of legacy systems coexisting with modern infrastructure. This isn't technical debt; it's technical sediment, each layer representing a different era of IBM's evolution.
- Top 3K global rank despite minimal content marketing compared to SaaS giants
- Trustpilot 2.1/5 rating suggests enterprise customers don't care about consumer review scores
- 'SPSS' (193K searches) still drives significant traffic—proving legacy software has long tails
The Unbreakable Brand
While startups optimize for conversion, IBM optimizes for legacy. Its 15M monthly visits aren't a metric—they're a monument to enterprise trust that no algorithm can replicate.
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Reviews (20)
Great place to work
Great place to work. I worked around 15 years in the organisation ,it was gave a plenty of opportunities to learn grow .Thanks IBM for given me an wonderful opportunity to work with great legends in IBM
This is an excellent service provider…
This is an excellent service provider company, and IBM employees are highly supportive.
Great Place to Work
I moved out to Boulder CO and immediately was hired by IBM to work on their technical help desk. One of the best experiences of my life. Great company to work at. I wish I had never left.
Such good functionality for today…
Such good functionality for today Dominic camilleri
Free Services
Good And Old Company His Free Tier Providing good service
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About ibm.com
Company Overview
Technology Stack
ibm.com uses 12 technologies across their website including HSTS, Akamai, AWS CloudFront, and more.
Security
HSTS
CDN
Akamai
Cloud & Hosting
AWS CloudFront
Privacy & Consent
TrustArc
Tag Managers
Adobe Launch, Tealium
Analytics & Marketing
Clarity
Traffic & Audience
ibm.com receives approximately 14.9M monthly visitors and ranks #2,784 globally. The website has a bounce rate of 41% with visitors viewing an average of 6.2 pages per visit. Users spend an average of 6:21 on the site.
The majority of ibm.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about ibm.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit ibm.com directly at https://ibm.com.