icis.com
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ICIS: The Industrial Data Titan
How a 945-person firm quietly dominates chemical market intelligence
While tech startups chase AI hype, ICIS operates in the background of global industry—powering decisions for 945 employees across heavy engineering sectors. They don't just report prices; they shape the future of commodity trading.
"They're not selling data—they're selling competitive advantage in trillion-dollar commodity markets."
The Invisible Infrastructure
ICIS doesn't chase viral content. Their 168K monthly visits come from professionals who need real-time polyethylene prices or Middle East market intelligence. The 45% direct traffic proves they're a daily tool, not a casual browse. This is enterprise-grade stickiness.
The Moat of Expertise
With 945 employees and leadership like Zoe Double (Innovations Research) and Barbara Ortner (Market Reporting), ICIS has built a knowledge fortress. Their methodology pages and consulting services (VP Mike Perkins) create lock-in that pure data aggregators can't match.
The tech stack reveals their hybrid approach: jQuery and Bootstrap for stability, Tailwind for modern UI, but no flashy JavaScript frameworks. They prioritize reliability over trends—exactly what heavy industry clients demand when billions are on the line.
- Domain authority in chemical markets (5,520 monthly searches for 'icis')
- Global reach with undefined top markets showing international footprint
- Consulting layer atop data (VP roles in Americas & consulting divisions)
- Multi-format delivery: RSS, YouTube, Twitter for real-time alerts
The Quiet Giant Strategy
ICIS proves that in heavy industry, depth beats speed. Their 47% organic traffic isn't SEO—it's earned authority. For founders: sometimes the most valuable businesses aren't the loudest. They're the ones embedded in supply chains where downtime costs millions.
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Independent Commodity Intelligence Services | ICIS
Gain the power to optimise global resources and shape the future with unparalleled market insight that gives you a competitive advantage.
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About icis.com
Gain the power to optimise global resources and shape the future with unparalleled market insight that gives you a competitive advantage.
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icis.com uses 18 technologies across their website including Vidyard, PHP, WordPress, and more.
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icis.com receives approximately 168.3K monthly visitors and ranks #241,783 globally. The website has a bounce rate of 47% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 0:58 on the site.
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