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IDEKO: The Permitting Powerhouse
How a niche events agency scaled to $15.8M by mastering the invisible infrastructure of live experiences.
While most event agencies fight for creative glory, IDEKO built an empire on the unglamorous backbone of the industry: permits, logistics, and bureaucratic navigation. They don't just plan events; they make them legally possible.
"In the events world, creativity is common; getting a permit for a pop-up on a busy street corner is rare. IDEKO monetized the rarity."
The Infrastructure Layer
IDEKO's secret sauce isn't in their creative design—it's in their VP of Permitting and Logistics. By owning the regulatory headache, they lock clients into a full-service funnel. You don't just hire them to design a booth; you hire them to get it approved, built, and insured. That's a $15.8M moat.
Traffic & Demand Analysis
Their organic keywords reveal a split personality: broad agency terms ('brand experience designer') mixed with hyper-specific client searches ('skims pop up booth london'). This suggests they serve both as a direct partner for mega-brands and a hidden backend for other agencies. The 53% direct traffic confirms strong referral networks and repeat business.
The data paints a picture of a mature, relationship-driven business. With 77 employees and a relatively flat global rank (#3.5M), IDEKO isn't chasing vanity metrics or mass-market traffic. They are a high-touch, high-revenue specialist. The 25% organic search traffic is likely dominated by branded queries ('ideko' = 1,700 volume), indicating a brand that is known, not discovered.
- Niche Dominance: They own the 'permitting' vertical within the crowded events space.
- Revenue Stability: $15.8M on 77 employees suggests ~$205k revenue per head—efficient for services.
- Referral Engine: 53% direct traffic proves word-of-mouth is their primary growth channel.
- Tech Stack: Modern but pragmatic (Tailwind, Bootstrap, Clarity)—built for speed, not flash.
The Unsexy Billion-Dollar Playbook
IDEKO proves that in B2B services, owning the boring, high-friction part of the stack is more valuable than owning the creative spotlight.
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Open Graph Image
http://static1.squarespace.com/static/5d977517bb90cc5af794c1c3/t/5e0e1c6f4ebefa109d23a2c0/1577983096818/Oveck-04843-2_thumbnail.jpg?format=1500w
Meta Tags
IDEKO - We Design, Build, and Permit Live Events
IDEKO Productions is a full-service events, permitting, and entertainment agency specializing in helping clients plan and produce large-scale events & marketing projects.
IDEKO - We Design, Build, and Permit Live Events
IDEKO Productions is a full-service events, permitting, and entertainment agency specializing in helping clients plan and produce large-scale events & marketing projects.
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About ideko.com
IDEKO Productions is a full-service events, permitting, and entertainment agency specializing in helping clients plan and produce large-scale events & marketing projects.
Company Overview
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Technology Stack
ideko.com uses 16 technologies across their website including Adobe Fonts, Google Fonts, HSTS, Squarespace, and more.
Fonts
Adobe Fonts, Google Fonts
Security
HSTS
CMS
Squarespace
Advertising
DoubleClick Floodlight, Google Ads
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Traffic & Audience
ideko.com receives approximately 5.0K monthly visitors and ranks #3,559,612 globally. The website has a bounce rate of 45% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:30 on the site.
The majority of ideko.com's traffic comes from undefined, .
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This page provides publicly available information about ideko.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit ideko.com directly at https://ideko.com.