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idukay.com
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idukay.com

19 technologies
VerifiedGrowingVisit25.4K/mo$9M5719 Tech2 Leads
Deep Dive

Idukay: The Operating System for Schools

How a Peruvian startup scaled to $9.2M revenue by replacing Excel with an ecosystem

While Silicon Valley obsesses over AI tutors, Idukay is quietly building the unsexy infrastructure that powers 57 employees and millions in revenue across Latin America. They aren't selling to students; they are selling the administrative backbone to schools.

$9.2M
Annual Revenue
57
Employees
25.4K
Monthly Visits
61%
Organic Traffic

"Idukay isn't selling software; they are selling time back to administrators who have been drowning in paper since the 1990s."

The LatAm Land Grab

Idukay is targeting the fragmentation of Latin American education. Operating in Peru, Ecuador, Guatemala, and Mexico, they solve a specific pain point: standardized management across diverse regulatory environments. With 54.5% of traffic originating from undefined regions (likely their core Peruvian stronghold), they are dominating locally before expanding globally.

The SEO Moat

Their traffic data reveals a sophisticated bottom-up adoption strategy. 61% of traffic is organic, driven by specific utility queries like 'how to configure the course board in Idukay.' This isn't brand awareness; it's user dependency. Teachers and admin staff are searching for specific workflows, proving that the product has penetrated daily operations.

The tech stack tells a story of modernization. They utilize Vite for fast builds and Tailwind CSS for rapid UI development, suggesting an agile engineering team. However, the reliance on jQuery alongside modern frameworks hints at a legacy codebase that has scaled rapidly—a common trait in startups that prioritized product-market fit over technical debt cleanup.

  • Monetizing utility, not hype: They charge for operational efficiency, not flashy AI features.
  • High retention via workflow lock-in: When teachers search for 'idukay ingresar,' they are already trapped in the ecosystem.
  • Low traffic volume, high revenue per visitor: 25k monthly visits generating $9.2M implies an exceptionally high conversion rate or upsell strategy.
They don't rely on paid acquisition (only 13% direct traffic).
They dominate organic search for specific workflows.
They don't target students directly.
They monetize the administrative layer (where budgets are).
They don't have massive global brand recognition yet.
They own the LatAm school management narrative.

The Unsexy Billion-Dollar Opportunity

While edtech chases the next learning app, Idukay proves that owning the administrative infrastructure is the real path to sustainable revenue in emerging markets.

What tech stack does Idukay use?

32 detected
Video1
Error Tracking1
Backend Frameworks1
Cloud & Hosting1
Advertising1
Web Standards1
Build Tools1
JavaScript Libraries3
Tracking & Analytics13
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
H
Hotjar
H
Hotjar
G
Google Tag Manager
G
Google APIs
J
jsDelivr
H
Hotjar
F
Facebook Pixel
G
Google Analytics
G
Google Static
F
Facebook

How much traffic does Idukay get?

Traffic & Engagement

25.4K
Monthly Visits
1.8
Pages/Visit
0:58
Avg. Duration
58%
Bounce Rate
Monthly Traffic Trend-37%
40.4K
Oct 2025
Oct
24.9K
Nov 2025
Nov
25.4K
Dec 2025
Dec

Traffic Sources

Search
61%
Direct
26%
Social
2%
Referrals
10%
Email
0%
Paid
1%

Where is Idukay's audience located?

🌍54.5%
🌍14.1%
🌍13.8%
🌍7.7%
🌍5.8%

What keywords does Idukay rank for?

5 keywords
1idukay302.1K vol$0.48
2idukay plataforma550 vol
3idukay ingresar5.8K vol
4como configurar la junta de curso en idukay150 vol
5idukay soporte140 vol

How is Idukay's SEO?

Open Graph Image

OG Image preview
og:image

https://kajabi-storefronts-production.kajabi-cdn.com/kajabi-storefronts-production/file-uploads/sites/2147634006/images/76b14b-2141-070e-106-8651b6f01fa4_32673d-a4e-fb43-0bef-6bda4a1be8e_Idukay_Ecosistema-todo-en-uno-colegios.jpeg

Meta Tags

title57 chars

Idukay, ecosistema todo en uno preferido por los colegios

description203 chars

Impulsa la excelencia educativa con Idukay: La solución todo en uno para colegios en Perú, Ecuador, Guatemala, México y Latinoamérica. Simplifica la gestión y potencia tu impacto en la comunidad escolar.

languageEN

Schema Types

VideoObject

Who works at Idukay?

Loading leads...

What do customers think of Idukay?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Idukay

What is Idukay's Revenue?
Idukay generates approximately $9M in annual revenue. With 57 employees, that's $162,000 per employee.
What does Idukay do?
Impulsa la excelencia educativa con Idukay: La solución todo en uno para colegios en Perú, Ecuador, Guatemala, México y Latinoamérica. Simplifica la gestión y potencia tu impacto en la comunidad escolar.
How fast is Idukay growing?
Idukay employee count has changed by 2% year over year.
What technologies does Idukay use?
Idukay uses 19 technologies across their website including Video, Fonts, Error Tracking. Key technologies include Wistia, Font Awesome, Google Fonts, Sentry.
Who are Idukay's competitors?
Idukay's main competitors include Illustrative Mathematics, Vertex Education, Charter One, ExecuTrain of Kentucky, Horizon Academy. These companies operate in similar markets and compete for the same customer base.

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How to contact Idukay?

What are Idukay's key pages?

Export idukay.com Data

Download the complete tech stack, analytics, leads, and company data for idukay.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About idukay.com

Impulsa la excelencia educativa con Idukay: La solución todo en uno para colegios en Perú, Ecuador, Guatemala, México y Latinoamérica. Simplifica la gestión y potencia tu impacto en la comunidad escolar.

Company Overview

idukay.com
Website
reference_materials
Industry
#1,135,066
Global Rank
25.4K
Monthly Visitors
19
Technologies
2+
Employees

idukay.com Key Pages

Contact idukay.com

Technology Stack

idukay.com uses 19 technologies across their website including Wistia, Font Awesome, Google Fonts, Sentry, and more.

Video

Wistia

Fonts

Font Awesome, Google Fonts

Error Tracking

Sentry

Backend Frameworks

Ruby on Rails

CDN

jsDelivr

Cloud & Hosting

Cloudflare

Traffic & Audience

25.4K
Monthly Visits
58%
Bounce Rate
1.8
Pages/Visit
0:58
Avg. Duration

idukay.com receives approximately 25.4K monthly visitors and ranks #1,135,066 globally. The website has a bounce rate of 58% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:58 on the site.

The majority of idukay.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is idukay.com?
Impulsa la excelencia educativa con Idukay: La solución todo en uno para colegios en Perú, Ecuador, Guatemala, México y Latinoamérica. Simplifica la gestión y potencia tu impacto en la comunidad escolar.
What technologies does idukay.com use?
idukay.com uses 19 technologies including Wistia, Font Awesome, Google Fonts, and 13 more. View the full tech stack analysis above.
How do I contact idukay.com?
You can contact idukay.com through their contact page.
What are idukay.com's social media accounts?
idukay.com is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is idukay.com?
idukay.com receives approximately 25.4K monthly visitors and ranks #1,135,066 globally. Traffic is growing by 2.0% month-over-month.

Related Searches

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