In a market saturated with agencies, in.house.media (ihm.co.uk) operates with a ruthless focus that most firms ten times its size would envy. This isn't about scaling to 100 employees; it's about the power of a tight-knit, 4-person team delivering targeted web design solutions that generate real revenue.

"They don't chase vanity metrics; they build websites that convert, proving that in digital services, lean beats large."

• Hyper-local targeting: Dominating the Northampton market without wasting budget on national campaigns.
• Efficient revenue model: $300k revenue with just 4 employees suggests high margins and low overhead.
• Referral-driven growth: Low traffic volume but high intent indicates a business fueled by word-of-mouth.

The founder, Gavin Hills, brings a personal brand to the agency. In a service business, this is the ultimate moat. Clients aren't buying a faceless company; they're buying Gavin's expertise. This human-centric approach is reflected in their social profiles—active on Twitter, LinkedIn, and Facebook—which serve as trust signals rather than just lead generation funnels.