ikons.nl
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IKONS: The Dutch Freelance OS
A €3.9M revenue, 22-person company betting everything on the all-in-one stack.
In a market flooded with point solutions for freelancers, IKONS isn't just building a tool—they're building an operating system. With 22 employees and €3.9M in revenue, this Dutch startup is quietly executing a strategy that legacy SaaS players should fear.
"They aren't selling software; they're selling freedom from software sprawl."
The Revenue Reality Check
€3.9M from 22 employees means roughly €177K revenue per employee. This is a healthy ratio for a B2B SaaS company at their stage. While their website traffic metrics appear to be zero (likely due to privacy settings or a recent domain shift), their revenue suggests they've cracked the B2B acquisition code—likely through direct sales, partnerships, and a strong presence in the Dutch freelance ecosystem. They aren't relying on SEO vanity metrics; they're converting.
The Dutch Freelance Battleground
The Netherlands has a massive freelance economy (ZZP'ers). IKONS targets this specific pain point: the fragmentation of tools. Freelancers juggle Upwork/LinkedIn for jobs, Trello/Asana for projects, and separate invoicing software. IKONS collapses this stack. Their tech stack—Tailwind, Bootstrap, PWA—prioritizes speed and reliability over flashiness. This isn't a startup chasing trends; it's one building utility.
The company's leadership is lean and focused. With Erik Ginkel at the helm and a small team of interim marketing specialists (Inge Arissen, Marsha Vergunst, Britt Van), they are optimizing for execution over bloat. The presence of 'Interim' roles suggests a company that scales resources up and down based on project needs—a very agile, modern operating model.
- The 'Jobboard + CRM + Invoicing' Trifecta: Owning the entire workflow from lead to paid invoice.
- PWA First Strategy: Using Progressive Web Apps ensures mobile reliability without the cost of native iOS/Android development.
- Revenue over Traffic: Proving that B2B SaaS can scale without relying solely on organic search dominance.
IKONS is the blueprint for vertical SaaS dominance.
They prove that you don't need global traffic to build a €3.9M business—you need to own the workflow.
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Meta Tags
IKONS | Hét complete platform voor freelancers | Jobboard, CRM & Facturatie
IKONS is het alles-in-één platform voor freelancers. Vind opdrachten op ons jobboard, beheer klanten en projecten, registreer uren en verstuur facturen. Probeer nu 14 dagen gratis!
IKONS | Hét complete platform voor freelancers
Vind opdrachten, beheer klanten, registreer uren en verstuur facturen - alles in één platform voor freelancers.
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About ikons.nl
IKONS is het alles-in-één platform voor freelancers. Vind opdrachten op ons jobboard, beheer klanten en projecten, registreer uren en verstuur facturen. Probeer nu 14 dagen gratis!
Company Overview
ikons.nl Social Media
Technology Stack
ikons.nl uses 12 technologies across their website including Google Fonts, LinkedIn Insight Tag, Calendly, and more.
Fonts
Google Fonts
Advertising
LinkedIn Insight Tag
Scheduling
Calendly
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Web Standards
PWA
Traffic & Audience
ikons.nl receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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