9:41
iliad.fr
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iliad.fr favicon

iliad.fr

10 technologies
VerifiedGrowingVisit211.0K/mo$5.8B12.8K10 Tech
Deep Dive

Iliad: France's Telecom Titan

How Free's parent company built a €6.5B empire on disruptive pricing

Iliad isn't just a telecom operator—it's a market disruptor that shattered France's mobile pricing with its €19.99/month offer in 2012. Today, it's a €6.5B revenue giant with 12,800 employees that still operates with a startup's aggression.

€5.8B
annual revenue
12,800
employees
211K
monthly website visits
53%
direct traffic

"Iliad didn't just enter the telecom market—it detonated it, forcing competitors to slash prices by 60% overnight."

The Free Disruption Playbook

Iliad's growth story is written in bold price attacks. When Xavier Niel launched Free Mobile in 2012, he offered unlimited calls, texts, and 3GB of data for €19.99/month—half the market rate. This wasn't just competition; it was a market reset. The company now serves over 22 million mobile subscribers and 7 million fixed-line customers, proving that aggressive pricing can build massive scale. Their €5.8B revenue demonstrates that disruption doesn't require sacrificing profitability—it requires rethinking the entire cost structure.

The Invisible Digital Army

With 211,000 monthly visits and 53% direct traffic, Iliad's audience isn't browsing—they're coming with intent. The 37% organic search traffic reveals strong brand recognition around terms like 'Free TV' (102K monthly searches) and 'Xavier Niel' (23K searches). This isn't a company that needs to shout; its users already know the name. The fact that 'iliad' alone generates 322K monthly searches shows a brand that's become synonymous with telecom disruption in France.

  • Pioneer of France's mobile price war—cutting market rates by 60% in 2012
  • Owns 22M mobile subscribers and 7M fixed-line customers
  • Backed by Xavier Niel's empire, with Scaleway (35K monthly searches) as its cloud arm
  • Operates with a lean 12,800 employees for €5.8B revenue—€453K revenue per employee
Doesn't compete on premium branding
Wins on aggressive pricing
Avoids enterprise-focused marketing
Focuses on mass-market accessibility
No flashy tech buzzwords
Builds infrastructure that scales

Iliad's tech stack reveals a pragmatic approach: Tailwind CSS, Bootstrap, and Ant Design for rapid UI development, Strapi for content management, and PWA capabilities for mobile optimization. The presence of Clarity analytics and Didomi consent management shows they're data-driven while staying compliant. This isn't a company chasing the latest JavaScript framework—it's using proven tools to serve millions efficiently. The 43,187 backlinks and global rank of #116,398 suggest they're focused on their French stronghold rather than global SEO domination.

The Ultimate Disruptor's Paradox

Iliad proves you can be both massive and agile, profitable and aggressive, French and globally relevant.

What tech stack does Iliad use?

13 detected
Security1
Privacy & Consent1
Analytics & Marketing1
Web Standards1
JavaScript Libraries1
Tracking & Analytics3
M
Microsoft Clarity
M
Microsoft Clarity
B
Bing

How much traffic does Iliad get?

Traffic & Engagement

171.5K
Monthly Visits
-6.9%
9.9
Pages/Visit
14:10
Avg. Duration
35%
Bounce Rate
Monthly Traffic Trend-25%
229.0K
Oct 2025
Oct
184.2K
Nov 2025
Nov
171.5K
Dec 2025
Dec

Rankings

#205,720
Global Rank
#8,200
France Rank
Telecom
Category

Backlinks & Authority

43.2K
Backlinks
3.5K
Ref. Domains
39
Authority Score
Low
Penalty Risk
Backlinks Trend-32%
63.5K
Jul 2025
Jul
59.6K
Aug 2025
Aug
46.8K
Sep 2025
Sep
44.3K
Oct 2025
Oct
43.8K
Nov 2025
Nov
43.2K
Dec 2025
Dec

Search Traffic

Organic
36.3K

Top Organic Keywords

#1iliad
12,100 vol29.9%
#1illiad
1,600 vol4.0%
#3tv gratuite
9,900 vol2.5%
#1groupe iliad
880 vol2.2%
#3free mvpn
18,100 vol1.7%

Where is Iliad's audience located?

🇫🇷France94.9%
🇨🇦Canada1.4%
🇺🇸United States0.9%
🇮🇹Italy0.9%
🇵🇹Portugal0.4%

Device Distribution

Desktop49.1%
Mobile50.9%

What keywords does Iliad rank for?

5 keywords
1iliad322.4K vol$0.30
2freetv48.6K vol$0.79
3free tv102.8K vol$0.64
4xavier niel23.2K vol
5scaleway35.2K vol$0.48

How is Iliad's SEO?

Open Graph Image

OG Image preview
og:image

/free-iliad-icon.jpg

Meta Tags

title12 chars

Groupe iliad

description12 chars

Groupe iliad

languageFR

What is Iliad's revenue?

$5.8B
Annual Revenue
12,800
10%
Employees
$455K
Revenue/Employee
Paris, FRA
Headquarters

Who works at Iliad?

Loading leads...

What do customers think of Iliad?

Iliad

Iliad

3.2
1 reviews

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
FR

Reviews (1)

Filter by rating:
Plecetez
1/16/2026
🇫🇷 France5 reviewsOrganicUnverified
Experience date: 1/16/2025
Très mauvaise expérience.

Très mauvaise expérience. J’ai encaissé près de 5 000 € via leurs services et je n’ai jamais reçu l’argent : aucun reversement, aucune explication. Le service client ne répond pas, malgré plusieurs relances. Après plus d’un mois d’attente, mon compte a été fermé, sans justification. À ce jour, je ne sais toujours pas où est passé mon argent. Je déconseille fortement.

Frequently Asked Questions about Iliad

What is Iliad's Revenue?
Iliad generates approximately $5.8B in annual revenue. With 12,800 employees, that's $455,000 per employee.
What does Iliad do?
Groupe iliad
How fast is Iliad growing?
Iliad has declined by 6.9% in the last 6 months according to traffic data. employee count has changed by 10% year over year.
How do people interact with Iliad?
When visiting Iliad, visitors view an average of 9.9 pages per visit, and spend around 14:10 on the site, and the bounce rate is 35.0%.
How do people find Iliad?
135.2K people (79%) visit Iliad directly. 36.3K (21%) find them through organic search.
Who uses Iliad?
Iliad's top market is France with 162.8K visitors (94.9%). Canada is 2nd with 2.3K (1.4%). United States is 3rd with 1.6K (0.9%).
What technologies does Iliad use?
Iliad uses 10 technologies across their website including Security, CMS, Privacy & Consent. Key technologies include HSTS, Strapi, Didomi.
Who are Iliad's competitors?
Iliad's main competitors include Odyssey, Troy. These companies operate in similar markets and compete for the same customer base.
What do customers think of Iliad?
Iliad has a Trustpilot score of 3.2 out of 5 (3 stars) based on 1 customer reviews.

Export Data

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How to contact Iliad?

Social Profiles

What are Iliad's key pages?

Export iliad.fr Data

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Raw JSON Data

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About iliad.fr

Groupe iliad

Company Overview

iliad.fr
Website
computers_electronics_and_technology
Industry
#116,398
Global Rank
211.0K
Monthly Visitors
10
Technologies

iliad.fr Key Pages

iliad.fr Social Media

Contact iliad.fr

Technology Stack

iliad.fr uses 10 technologies across their website including HSTS, Strapi, Didomi, and more.

Security

HSTS

CMS

Strapi

Privacy & Consent

Didomi

Analytics & Marketing

Clarity

Web Standards

PWA

UI Libraries

Ant Design, Material UI

Traffic & Audience

211.0K
Monthly Visits
33%
Bounce Rate
14.0
Pages/Visit
6:41
Avg. Duration

iliad.fr receives approximately 211.0K monthly visitors and ranks #116,398 globally. The website has a bounce rate of 33% with visitors viewing an average of 14.0 pages per visit. Users spend an average of 6:41 on the site.

The majority of iliad.fr's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is iliad.fr?
Groupe iliad
What technologies does iliad.fr use?
iliad.fr uses 10 technologies including HSTS, Strapi, and 4 more. View the full tech stack analysis above.
What are iliad.fr's social media accounts?
iliad.fr is active on twitter, linkedin. You can find links to all their social media profiles in the social section above.
How popular is iliad.fr?
iliad.fr receives approximately 211.0K monthly visitors and ranks #116,398 globally. Traffic is growing by 3.5% month-over-month.

Related Searches

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This page provides publicly available information about iliad.fr. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit iliad.fr directly at https://iliad.fr.