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Infor: The Hospitality Tech Giant You've Never Heard Of
A $37.5M powerhouse quietly dominating niche software with 3.6M monthly visits
While Silicon Valley chases the next AI unicorn, a 235-person company in the computers_electronics_and_technology sector is quietly generating $37.5M in revenue by solving one unsexy, hyper-specific problem: hospitality software. Infor.com isn't a household name, but with 3.6 million monthly visitors, it's clearly doing something right.
"Infor proves that boring vertical SaaS with 57% direct traffic beats flashy generic apps every time."
The Unsexy Vertical SaaS Play
Infor didn't try to be everything to everyone. They laser-focused on hospitality—hotels, restaurants, casinos, and event venues. This is vertical SaaS at its finest: deep, specific, and indispensable. While competitors chase broad markets, Infor owns a niche so completely that 57% of their traffic comes directly to their domain. That's brand loyalty you can't buy with ads.
The Traffic Paradox
Here's the counterintuitive part: only 21% of their traffic comes from organic search. Yet they rank for 'infor' with 34,920 monthly searches. The real kicker? Their top keyword is 'ixxx' with nearly 1M monthly searches—likely a competitor or adjacent tool they've somehow dominated. This suggests they've built a product so essential that users bypass search engines entirely, typing 'infor.com' directly into their browsers.
The tech stack tells its own story. They're using modern tools like Tailwind CSS, Vite, and Slick—but also legacy frameworks like Bootstrap and Ant Design. This hybrid approach screams 'evolved product': a mature platform that incrementally modernizes without breaking existing workflows. For founders, this is a masterclass in technical debt management.
- Direct traffic dominance (57%) signals exceptional product-market fit
- Niche vertical focus (hospitality) creates defensible moat
- Hybrid tech stack shows evolutionary maturity, not revolutionary chaos
- Trustpilot rating of 3/5 with only 2 reviews suggests low public visibility but high customer retention
The Quiet Giant Strategy
Infor doesn't need hype—they have 3.6M monthly visitors who already know exactly where to find them
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5 keywordsHow is Infor's SEO?
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https://dam.infor.com/api/public/content/1ef0454f96b041bab310e2052500e6a1?v=be837c2a
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Hospitality Software | Solutions for Hospitality Industry | Infor
Explore our industry-specific hospitality software solutions for hotels and resorts, restaurants and food services, casinos and gaming, and event venues.
An integrated cloud-based hospitality software platform # en
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Infor
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Reviews (1)
Seems very antiquated
Our utility just switched to this program for their asset management. In my opinion and experience, every process I have dealt with in this program has at least doubled or tripled the time to do the work. It does not work well with iPad. It feels like we were set back many years in productivity. Its like excel on steroids with numerous layers. Performing searches are difficult same box on different tabs require special characters before and after the search, and other same tabs don't. The program gets in the way. It costs too much to make small changes that could possibly help. Time keeping in this program is terribly cumbersome and very time consuming.
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About infor.com
Explore our industry-specific hospitality software solutions for hotels and resorts, restaurants and food services, casinos and gaming, and event venues.
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Technology Stack
infor.com uses 18 technologies across their website including Google Fonts, HSTS, reCAPTCHA, Sentry, and more.
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Google Fonts
Security
HSTS, reCAPTCHA
Error Tracking
Sentry
Cloud & Hosting
AWS CloudFront
Privacy & Consent
OneTrust
Advertising
Microsoft Ads
Traffic & Audience
infor.com receives approximately 3.6M monthly visitors and ranks #14,282 globally. The website has a bounce rate of 25% with visitors viewing an average of 5.7 pages per visit. Users spend an average of 4:25 on the site.
The majority of infor.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about infor.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit infor.com directly at https://infor.com.