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Informiq: The 26-Person Swedish Powerhouse
How a tiny team built a $2.6M revenue tech consultancy in Stockholm's saturated market
In a world obsessed with scale and unicorn valuations, Informiq.se is an outlier. With just 26 employees, this Stockholm-based tech consultancy generates $2.6M in annual revenue—a staggering $100k per employee. But the real story isn't the numbers; it's the invisible engine driving them.
"They don't need a massive audience—they need the right 126 visitors."
The Invisible B2B Engine
The most telling metric is the traffic: 126 monthly visits with 100% from Sweden. This isn't a failure of SEO—it's a sign of a hyper-local, referral-based business model. Their 33% direct traffic (42 visits) suggests a loyal client base that knows exactly where to find them. In B2B consulting, you don't need to rank globally; you need to be the trusted name in your postcode. Informiq's tech stack (React, Tailwind, Zendesk) is modern but unflashy, built for function, not viral growth.
The Senior Consultant Moat
The leadership team reads like a who's who of Swedish tech talent: Josefin Löfstedt (CEO), Jan Lindgren (Consultant Manager), and three senior consultants. This isn't a team of juniors learning on the job. With an average of $100k revenue per employee, they're pricing themselves as premium specialists. In a market flooded with cheap freelancers, Informiq's senior-heavy model is a deliberate choice—they're selling experience, not hours.
The tech stack tells a story of pragmatic modernity. React and Tailwind CSS suggest they build fast, responsive web applications. Zendesk and Sentry point to a focus on client support and error monitoring—critical for maintaining long-term B2B relationships. This isn't a startup chasing the latest AI hype; it's a mature consultancy using proven tools to deliver reliable results.
- Hyper-local focus: 100% of traffic from Sweden indicates a saturated, loyal market.
- Premium pricing model: $100k revenue per employee signals high-value contracts.
- Referral-driven growth: Low traffic but high direct share suggests word-of-mouth dominance.
The Quiet Giant Strategy
Informiq proves that in B2B, depth beats breadth. They don't need a million visitors—just a few dozen who pay top dollar.
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About informiq.se
Company Overview
Technology Stack
informiq.se uses 14 technologies across their website including Font Awesome, HSTS, Sentry, and more.
Fonts
Font Awesome
Security
HSTS
Error Tracking
Sentry
CMS
Wix
Customer Support
Zendesk
Performance
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Traffic & Audience
informiq.se receives approximately 126 monthly visitors. The website has a bounce rate of 47% with visitors viewing an average of 1.0 pages per visit. Users spend an average of 0:00 on the site.
The majority of informiq.se's traffic comes from .
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This page provides publicly available information about informiq.se. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit informiq.se directly at https://informiq.se.