Ingenor is a $109M construction company with 301 employees that has a digital presence so minimal it feels intentional. In an industry where visibility equals credibility, this European firm operates like a ghost in the machine—making it a perfect case study in old-school B2B strategy.

"Ingenor proves that in construction, relationships beat algorithms every time."

The tech stack is revealing: jQuery, Bootstrap, Ant Design—a pragmatic, functional approach rather than flashy modern frameworks. They're not building a consumer-facing platform; they're building a digital brochure for B2B decision-makers. The 1,651 monthly visits aren't a failure—they're a filter. Only serious prospects who've already been referred make it this far.

• Revenue-to-traffic ratio suggests high contract values (minimal leads needed)
• LinkedIn presence indicates professional networking over social media blitz
• Multi-language contact emails reveal international project capabilities
• Project-specific keywords signal portfolio-driven lead generation