inproduction.net
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The Invisible Giant of Live Events
How a $45.6M company dominates without a single public visitor
InProduction.net is the invisible infrastructure behind the world's biggest stages, yet it has zero public web traffic. This isn't a B2C brand—it's a B2B behemoth that transforms empty lots into concert venues and convention centers, one temporary structure at a time.
"They don't sell tickets or merchandise—they sell the stage itself, and their only marketing is the event you're already attending."
The B2B Fortress
With 202 employees generating $45.6M in revenue, InProduction operates at a staggering $225K per employee. Their zero web traffic isn't a failure—it's a moat. This is a relationship-driven business where contracts are signed via phone calls and site visits, not Google searches. The tech stack (Tailwind, Bootstrap, Zendesk) serves as a quiet operational backbone, not a customer acquisition funnel.
The Anti-Growth Playbook
While SaaS companies chase SEO keywords and viral content, InProduction's growth engine is purely referral-based. Their VP of Corporate Development likely spends more time at venues than on LinkedIn. The company's digital presence is intentionally minimal—no blog, no social media campaigns, just a functional site that probably serves as a digital business card for event planners who already know the number.
The leadership team reveals their operational DNA: Jason Tedrow (CEO) likely manages client relationships, while SVPs of Sales & Safety and Human Resources suggest a company built on repeatable processes and risk management. This isn't a startup chasing growth hacks—it's a mature industrial player where reliability trumps visibility.
- Revenue per employee: $225K (exceptional for industrial services)
- Zero digital marketing spend = higher margins
- Trust is built on physical execution, not online reviews
- The website is a utility, not a growth tool
The Ultimate B2B Playbook
When your product is literally the stage, you don't need a spotlight—you need reliability.
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InProduction is a leading provider of temporary seating, staging, structures, and scenic production for the events industry. We transform spaces.
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About inproduction.net
InProduction is a leading provider of temporary seating, staging, structures, and scenic production for the events industry. We transform spaces.
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inproduction.net uses 20 technologies across their website including Font Awesome, Sentry, Wix, and more.
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Font Awesome
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Sentry
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Wix
Marketing Automation
HubSpot
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Customer Support
Zendesk
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inproduction.net receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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