instapack.es
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Instapack: The Silent Giant in Spanish Logistics
A €33.5M revenue operation flying under the radar with a 1.4 Trustpilot rating
Instapack.es isn't just another logistics website—it's a €33.5M revenue machine operating in the shadows of the Spanish delivery market. With 210 employees and a 1.4-star Trustpilot rating, this company represents the brutal reality of scaling logistics without fixing the customer experience.
"They're making millions while customers hate them—this is the logistics paradox in action."
The Scale vs. Satisfaction Gap
With 210 employees generating €33.5M in revenue, that's €159,523 per employee—a strong productivity metric. Yet their 1.4-star rating across 63 reviews suggests operational efficiency comes at the cost of customer happiness. This isn't a startup finding product-market fit; this is an established player struggling with service delivery at scale.
The Traffic Paradox
Instapack receives just 3,937 monthly visits yet commands a 46% direct traffic share. This indicates a captive B2B audience—likely agencies and businesses that must use their service rather than choose it. The 37% organic traffic suggests minimal SEO investment, while the 100% 'undefined' country data reveals tracking limitations or a purely domestic Spanish operation.
The tech stack tells a story of practicality over innovation: WordPress with jQuery, Bootstrap, and Swiper. This isn't a cutting-edge platform—it's a functional workhorse built for speed to market. Fernando Prieto, Director of Expansion and Agencies, likely focuses on B2B partnerships rather than consumer-facing improvements, explaining the low traffic but high revenue model.
- €159K revenue per employee—above industry average for logistics
- 46% direct traffic indicates captive B2B client base
- 1.4-star rating suggests severe operational/customer service issues
- WordPress + jQuery stack reveals practical, not innovative, tech approach
- Minimal SEO investment (only 37% organic traffic)
The Unsexy Logistics Empire
Instapack proves you can build a €33M business without fixing customer experience—if you lock in B2B contracts. But that moat is fragile.
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https://www.instapack.es/wp-content/uploads/2018/04/email.png
Meta Tags
Inicio - Instapack
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Reviews (2)
Thieves !
Thieves !! They claimed to have delivered, but they didnt. we have CCTV showing they did not approach our street anytime, ever !! But they claim on tracking that they did. Check other reviews online - this is a company to avoid ! (and they never replied to the NUMEROUS emails, phonecalls, app messages, i've sent them)
looks like a scam company
looks like a scam company. assigned a driver to my parcel. waited for a week for it. only updated that they had returned to sender through tracking page. excuse was incomplete address but the address they have on the tracking page gives my location. zero communication, wont reply to my emails. DO NOT USE THIS COMPANY
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About instapack.es
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Technology Stack
instapack.es uses 12 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
Fonts
Font Awesome, Google Fonts
Programming Languages
PHP
CMS
WordPress
E-commerce & Payments
WooCommerce
Web Standards
Twitter Cards, RSS
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
instapack.es receives approximately 3.9K monthly visitors and ranks #4,076,680 globally. The website has a bounce rate of 19% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 15:55 on the site.
The majority of instapack.es's traffic comes from .
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This page provides publicly available information about instapack.es. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit instapack.es directly at https://instapack.es.