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interfax.com.ua
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interfax.com.ua

10 technologies
VerifiedVisit767.2K/mo$5M3110 Tech1 Leads
Deep Dive

Ukraine's News Titan: Interfax's Digital Play

How 31 people command 767K monthly visits with a 20% organic moat

In the chaotic landscape of Ukrainian media, Interfax-Ukraine operates with the precision of a tech startup. This isn't just a news wire; it's a lean, 31-person operation generating $5M annually by dominating the intersection of political reporting and high-volume SEO.

767K
monthly visits
31
headcount
$5M
annual revenue
20%
organic search traffic

"They don't just report the news; they capture the search intent behind it."

The SEO Engine

Interfax's strategy is brutally efficient. While 'новини' (news) generates 378K monthly searches, they anchor their traffic with high-value, specific keywords like 'укренерго' (5,950 volume) and their own branded terms. This creates a defensive moat where they own both broad news discovery and niche energy sector reporting.

Audience Capture

With 79.5% of traffic from 'undefined' regions (likely Ukraine, but obscured), they've captured the domestic core. The 19% direct traffic share is telling—it signals a loyal audience that types 'interfax.com.ua' directly into their browser, a metric most news sites struggle to achieve.

Their tech stack reveals a modern, pragmatic approach. They leverage Tailwind CSS and Bootstrap for rapid UI development, Cloudflare for performance, and Google's ecosystem (Analytics, Ads, DoubleClick) for monetization. This isn't a legacy media company stuck in the past; it's a digital-first operation.

  • Lean operations: 31 employees generating $5M revenue (~$161K per employee)
  • Brand dominance: Owns 2 of the top 5 keywords for their name
  • Traffic diversification: Balanced mix of organic (20%) and direct (19%) traffic
  • Social footprint: Active across Twitter, YouTube, and Facebook for distribution
No disclosed funding rounds (bootstrapped or traditional media backing)
Profitable $5M revenue model
Limited tech stack innovation (relying on standard frameworks)
High-trust domain with 19% direct traffic
Opaque traffic data for top countries
Multi-platform presence (YouTube, Twitter, Facebook)

The Ukrainian Media Playbook

Interfax proves that in volatile markets, lean teams with SEO dominance can outmaneuver larger, less agile competitors. They're not building a media empire; they're building a high-margin, search-capturing machine.

What tech stack does Interfax use?

19 detected
Cloud & Hosting1
Analytics & Marketing1
Performance1
UI Libraries1
JavaScript Libraries1
Tracking & Analytics9
G
Google Analytics
G
Google Tag Manager
C
Cloudflare Insights
G
Google AdSense
G
Google DoubleClick
G
Google Analytics
T
Tracking Service
G
Google APIs
G
Google Static

How much traffic does Interfax get?

Traffic & Engagement

767.2K
Monthly Visits
1.6
Pages/Visit
1:19
Avg. Duration
56%
Bounce Rate
Monthly Traffic Trend-9%
840.9K
Oct 2025
Oct
770.8K
Nov 2025
Nov
767.2K
Dec 2025
Dec

Traffic Sources

Search
20%
Direct
19%
Social
2%
Referrals
59%
Email
0%
Paid
0%

Where is Interfax's audience located?

🌍79.5%
🌍5.4%
🌍2.3%
🌍1.2%
🌍0.9%

What keywords does Interfax rank for?

5 keywords
1інтерфакс1.3K vol
2інтерфакс-україна1.1K vol
3укренерго6.0K vol$0.33
4interfax3.0K vol$4.27
5новини378.3K vol$0.44

How is Interfax's SEO?

Meta Tags

title43 chars

Інтерфакс-Україна - новини України та світу

description118 chars

Новини про останні події в політиці України, ключові українські економічні новини та основні події в Україні та світі.

languageUK

H1 Tags

h1Інтерфакс-Україна - новини України та світу
h1This site asks for consent to use your data
h1Manage your data

Who works at Interfax?

Loading leads...

What do customers think of Interfax?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Interfax

What is Interfax's Revenue?
Interfax generates approximately $5M in annual revenue. With 31 employees, that's $161,600 per employee.
What does Interfax do?
Новини про останні події в політиці України, ключові українські економічні новини та основні події в Україні та світі.
How fast is Interfax growing?
Interfax employee count has changed by 7% year over year.
What technologies does Interfax use?
Interfax uses 10 technologies across their website including Fonts, Cloud & Hosting, Advertising. Key technologies include Google Fonts, Cloudflare, DoubleClick Floodlight, Google Ads.
Who are Interfax's competitors?
Interfax's main competitors include Differenz System, LAC Group, TransUnion CIBIL Limited, Projects Today India, Adroit Corporate Services Pvt. Ltd. ( ACSPL ). These companies operate in similar markets and compete for the same customer base.

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What are Interfax's key pages?

Export interfax.com.ua Data

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Raw JSON Data

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About interfax.com.ua

Новини про останні події в політиці України, ключові українські економічні новини та основні події в Україні та світі.

Company Overview

interfax.com.ua
Website
news_and_media
Industry
#85,775
Global Rank
767.2K
Monthly Visitors
10
Technologies
1+
Employees

interfax.com.ua Key Pages

Contact interfax.com.ua

Technology Stack

interfax.com.ua uses 10 technologies across their website including Google Fonts, Cloudflare, DoubleClick Floodlight, Google Ads, and more.

Fonts

Google Fonts

Cloud & Hosting

Cloudflare

Advertising

DoubleClick Floodlight, Google Ads

Analytics & Marketing

Google Analytics

Performance

Lazy Loading

UI Libraries

Ant Design

Traffic & Audience

767.2K
Monthly Visits
56%
Bounce Rate
1.6
Pages/Visit
1:19
Avg. Duration

interfax.com.ua receives approximately 767.2K monthly visitors and ranks #85,775 globally. The website has a bounce rate of 56% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 1:19 on the site.

The majority of interfax.com.ua's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is interfax.com.ua?
Новини про останні події в політиці України, ключові українські економічні новини та основні події в Україні та світі.
What technologies does interfax.com.ua use?
interfax.com.ua uses 10 technologies including Google Fonts, Cloudflare, and 4 more. View the full tech stack analysis above.
What are interfax.com.ua's social media accounts?
interfax.com.ua is active on twitter, youtube, facebook. You can find links to all their social media profiles in the social section above.
Is interfax.com.ua hiring?
Check interfax.com.ua's careers page for current job openings and opportunities. The company has 1+ known employees.
How popular is interfax.com.ua?
interfax.com.ua receives approximately 767.2K monthly visitors and ranks #85,775 globally.

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This page provides publicly available information about interfax.com.ua. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit interfax.com.ua directly at https://interfax.com.ua.