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IVBN: The Invisible Hand of Dutch Real Estate
How a 31-person lobby shapes a multi-billion euro market
While the Dutch housing market burns, one quiet organization sits at the center of the institutional investment universe. IVBN isn't a developer or a fund manager—it's the connective tissue between the giants who own the Netherlands.
"IVBN doesn't play the game. They write the rules for everyone who does."
The Power Behind the Throne
With just 31 employees and $3.7M in revenue, IVBN punches far above its weight. Rose-Anne Devilee (Communications), Raymond Vlieland (Advocacy), and Judith Norbart (Director) don't manage assets—they manage influence. Their members control billions in Dutch real estate, and this association ensures those billions flow smoothly through regulatory minefields.
Traffic Tells the Truth
2,584 monthly visits might seem modest, but look closer: 44% organic and 41% direct. This isn't a site people stumble upon. This is a destination for insiders who know exactly what they're looking for. The traffic is pure intent—professionals, investors, and policymakers who need IVBN's voice.
Their top keywords reveal their DNA: 'vastgoedbeleggers' (real estate investors), 'vastgoed nederland' (real estate Netherlands), and branded searches for major players like Unibail-Rodamco-Westfield. They're not chasing retail eyeballs—they're the institutional whisper network.
- 31-person team managing a multi-billion euro industry's interests
- 44% organic traffic from professionals who know exactly what they need
- 100% Netherlands-focused—no international distraction
- Modern tech stack (Vite, Tailwind) despite being a traditional lobby
- Revenue model: membership dues, not transactions
The Ultimate Gatekeeper
IVBN proves that in institutional real estate, influence beats scale. Thirty-one people, $3.7M revenue, and total control over the Netherlands' investment climate.
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IVBN | De branchevereniging van Institutionele vastgoedinvesteerders in Nederland.
IVBN is de branchevereniging van institutionele en professionele vastgoedinvesteerders in Nederland.
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About ivbn.nl
IVBN is de branchevereniging van institutionele en professionele vastgoedinvesteerders in Nederland.
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ivbn.nl uses 21 technologies across their website including Font Awesome, Google Fonts, HSTS, reCAPTCHA, PHP, and more.
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Font Awesome, Google Fonts
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WordPress
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Cloudflare
Traffic & Audience
ivbn.nl receives approximately 2.6K monthly visitors and ranks #5,995,749 globally. The website has a bounce rate of 39% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:29 on the site.
The majority of ivbn.nl's traffic comes from .
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