jellow.nl
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Jellow: The Dutch Freelance Platform That Actually Works
Why this 20-person team is winning the Dutch freelance market with pure UX focus
In a world of noisy freelance marketplaces, Jellow built a quiet, high-performance machine. With just 20 employees and zero funding, this Dutch platform generates $2M in revenue by solving one problem better than anyone else: making it dead simple for companies to hire freelancers in under 24 hours.
"Jellow doesn't try to be everything to everyone. They're the anti-Upwork for Dutch businesses who just want to get sh*t done."
The Organic Growth Playbook
Jellow's traffic breakdown reveals a masterclass in brand building. With 53% direct traffic and only 38% organic search, they've built a brand that people actively seek out. Their top keyword isn't even 'freelance platform'—it's simply 'jellow.' That's not SEO; that's reputation. The 268 Trustpilot reviews at 4.7/5 stars tell the story: when you deliver on '24-hour response,' word spreads in the Dutch business community.
The 20-Person Revenue Engine
At $2M revenue with 20 employees, Jellow generates $100K per employee—remarkable efficiency for a marketplace. Compare this to VC-backed platforms burning millions on ads. Their secret? They don't spend on acquisition; they spend on experience. The platform uses Tailwind CSS and modern stacks (Vite, core-js) not because it's trendy, but because speed equals conversions. Every millisecond of UX friction costs them a freelancer placement.
The Dutch market is notoriously fragmented, but Jellow's 84.7% traffic concentration in their home country shows they've built a moat by being hyper-local. They understand Dutch labor laws, Dutch business culture, and Dutch communication styles. While global platforms treat the Netherlands as a small European market, Jellow treats it as their entire universe.
- Zero funding, profitable from day one—rare in the freelance platform space
- 24-hour response guarantee isn't marketing; it's a core product feature
- Trustpilot reviews focus on reliability over price—positioning them as premium
- Top 5 keywords include 'ralph rientjes'—shows deep integration with Dutch freelance community
- Uses both Tailwind AND Bootstrap—pragmatic tech choices over dogma
The Anti-Growth Growth Story
Jellow proves you don't need funding or scale to win—you just need to be better at the one thing that matters.
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5 keywordsHow is Jellow's SEO?
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Jellow, freelancers on demand.
Kom via Jellow direct in contact met [jellow_stats type="freelancers"] freelancers. Jellow is het meest gebruiksvriendelijke freelance platform van Nederland. Binnen 24 uur reactie op je opdracht.
Jellow, freelancers on demand - Vind snel de beste freelancer
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Reviews (3)
very kind and helpful people
very kind and helpful people
Thank you Jonathan :)
Daan was so proffesional and helpful!
Daan was so professional and helpful!
Hi Caroline, thank you for your nice words! Kind regards, Team Jellow
Good selection of qualified candidates
Good selection of qualified candidates, straightforward engagement process. A good experience overall, recommended.
Hi Patrick, Good to hear you are satisfied with the results and the Jellow process, and that you would recommend us to others. We're happy to help you with other assignments in the future as well. Kind regards, Team Jellow
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About jellow.nl
Kom via Jellow direct in contact met [jellow_stats type="freelancers"] freelancers. Jellow is het meest gebruiksvriendelijke freelance platform van Nederland. Binnen 24 uur reactie op je opdracht.
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Technology Stack
jellow.nl uses 20 technologies across their website including Font Awesome, PHP, Contentful, WordPress, and more.
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Font Awesome
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PHP
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Contentful, WordPress
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Cloudflare
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CookieYes
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DoubleClick Floodlight, Microsoft Ads
Traffic & Audience
jellow.nl receives approximately 20.8K monthly visitors and ranks #978,992 globally. The website has a bounce rate of 44% with visitors viewing an average of 4.1 pages per visit. Users spend an average of 1:12 on the site.
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