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joincabinet.com
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Cabinet: The EA's Power Tool
A $46.9M revenue platform redefining executive calendar management
While most calendar apps chase individual productivity, Cabinet is building an empire on the backs of Executive Assistants. This isn't just scheduling software—it's a command center for the people who actually run the C-suite.
"Cabinet doesn't sell to executives—it sells to the people who manage their lives. That's a $46M bet on EA empowerment."
The EA Market Is Undervalued
Cabinet's core insight is that executive assistants are the true power users of enterprise scheduling. While tools like Calendly focus on the individual, Cabinet built a platform for the 2,000+ companies where EAs orchestrate complex calendars. Their revenue suggests they've found a willing-to-pay audience that calendar giants have overlooked.
The Growth Trajectory
With 5,921 monthly visits and 46% direct traffic, Cabinet has strong brand recall despite a global rank of #3.4M. The 36% organic search traffic shows they're capturing intent for 'cabinet calendar' (110 monthly volume) and even misspelled queries like 'cabniet' (1,150 volume)—a sign of growing word-of-mouth in niche EA communities.
Their tech stack reveals a pragmatic approach: jQuery, Tailwind, and Bootstrap for rapid development, Google Analytics for tracking, and reCAPTCHA for security. This isn't a venture-funded rocket ship burning cash on bleeding-edge tech—it's a focused, profitable business serving a specific workflow.
- Dual CEO structure with Julia Hawkins and Julia Leibowitz suggests strong founder alignment
- 137 employees at $46.9M revenue = ~$342K revenue per employee (highly efficient)
- Strong direct traffic (46%) indicates established customer relationships and retention
- Integrates with Outlook and Google Calendar—meeting users where they already work
Cabinet Is the Unsung Hero of Enterprise Scheduling
While calendar startups chase hype, this $46.9M business quietly dominates the EA market by solving real problems for real people.
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Cabinet
Cabinet is the calendar management platform that empowers executive assistants. Save time, reduce errors, and improve productivity with our scheduling automation tools. Trusted by over 2,000 companies, Cabinet integrates seamlessly with Outlook and Google Calendar to enhance executive performance.
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About joincabinet.com
Cabinet is the calendar management platform that empowers executive assistants. Save time, reduce errors, and improve productivity with our scheduling automation tools. Trusted by over 2,000 companies, Cabinet integrates seamlessly with Outlook and Google Calendar to enhance executive performance.
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joincabinet.com uses 17 technologies across their website including Google Fonts, reCAPTCHA, Webflow, and more.
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joincabinet.com receives approximately 5.9K monthly visitors and ranks #3,433,617 globally. The website has a bounce rate of 40% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:08 on the site.
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